in recent years

The car networking industry is in various types.

Accelerating layout in application scenarios

Let the "smart car"

Sail to the "road of wisdom"

So, what is the Internet of Vehicles?

What is the Internet of Vehicles?

The Internet of Vehicles is a large-scale system network that carries out wireless communication and information exchange between vehicles, roads, pedestrians and the Internet, based on the intranet, inter-vehicle network and vehicle mobile interconnection, according to the agreed communication protocols and standards.

The Internet of Vehicles controls the whole traffic process for each car and the whole time and space for each road, so as to provide a network and application focusing on traffic efficiency and traffic safety. Through GPS, RFID, sensors, camera image processing and other devices, vehicles can complete the collection of their own environment and state information; Through internet technology, all vehicles can transmit their own information to the central processor; Through computer technology, this large amount of vehicle information can be analyzed and processed, so as to calculate the best route of different vehicles, report the road conditions in time and arrange the signal period.

Application of car networking

With the advancement of networking and intelligence, the Internet of Vehicles has gradually changed from concept to reality, and cars will also change from travel tools to mobile travel service platforms. Through internet technology, the interaction between people and cars, cars and cars is gradually deepening, and cars are becoming as smart as smart phones. This will change the driving habits of ordinary people and may even change the traffic conditions of the whole country.

Suzhou Xiangcheng district promotes the construction of vehicle networking.

In recent years, Xiangcheng District has focused on building the car networking industry, and has been successively approved as the first car networking pilot zone in Jiangsu Province and the first digital transportation demonstration zone in Jiangsu Province. At present, the parking lot of Suzhou North Railway Station has basically realized intelligent operation. For example, in the car network association, the number of vacancies is uploaded in real time, and the nearest parking is guided in an orderly manner according to the road conditions; In terms of payment methods, electronic payment is the main method, and 17 methods such as non-inductive payment, digital currency and ETC are provided; In self-service invoicing, we took the lead in developing the electronic invoice inquiry function of brands, supporting departure invoicing and avoiding queuing congestion.

Serving the Winter Olympics, unmanned vehicles enter Shougang Park.

The "Technology Winter Olympics" national key project "Research and Demonstration of Efficient and Intelligent Vehicle Networking Technology for Winter Olympics" has created a "1+2+5+10" 5G intelligent vehicle networking system in Shougang Park. The intelligent network is closely integrated with bicycle intelligence, and functions such as remote driving, unmanned vehicle monitoring and vehicle-road coordination are realized through the 5G network.

The mobile phone can be reserved! Chongqing driverless bus

In 2022, Lijia Intelligent Networked Autopilot Project was officially opened for demonstration operation. Citizens can make an Appointment by using the mobile app or WeChat WeChat official account. Self-driving buses have the functions of overtaking in changing lanes, entering and leaving the bus port, automatically recognizing traffic lights, sensing and avoiding obstacles, and the sensing radius is 240 meters. In addition, Intelligent Vehicle Infrastructure Cooperative Systems (V2X) was built at the traffic intersection of the demonstration section to realize the interaction between vehicle information and road conditions. The opening demonstration operation of Lijia Intelligent Networked Autopilot Project marks that Chongqing has made great progress in building a national car networking pilot area.

"Dream Bus": A fully armed "smart bus"

China exports Saudi Arabia’s own brand "Smart Bus" (video screenshot)

The new tourist bus "Mengbake" is equipped with the unique intelligent safety protection system "Huiantong" of CRRC in China, and is also equipped with a number of intelligent safety devices, such as intelligent assisted driving, intelligent instruments, intelligent car networking, etc. Mengbake can detect road conditions 360 degrees day and night without blind spots, and actively calculate, judge, remind and brake according to road conditions information to create an intelligent "safety fortress", which can be called fully armed ".

Deployment and planning

New Energy Automobile Industry Development Plan (2021-2035): Accelerate the construction of a powerful automobile country.

In November 2020, the General Office of the State Council issued the New Energy Automobile Industry Development Plan (2021-2035). Guided by Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era, we should adhere to the new development concept, take the deepening of supply-side structural reform as the main line, adhere to the development direction of electrification, networking and intelligence, focus on integration and innovation, break through key core technologies, optimize the industrial development environment, promote the high-quality and sustainable development of China’s new energy automobile industry, and accelerate the construction of a powerful automobile country.

"Smart Car Innovation and Development Strategy": Accelerate the innovation and development of smart cars

In February, 2020, 11 departments, including the National Development and Reform Commission, the Ministry of Science and Technology and the Ministry of Industry and Information Technology, jointly issued the "Smart Car Innovation and Development Strategy", which proposed to promote large-scale and comprehensive application pilot projects of city-level smart cars by mediation and other places, and support advantageous areas to create national car networking pilot areas. Innovative industrial development forms: actively cultivate new formats such as road intelligent facilities, high-precision time-space benchmark services and basic maps of smart cars, car networking, network security and intelligent travel. Seize the strategic opportunity of industrial intelligent development and accelerate the innovation and development of smart cars.

Notice on Strengthening Network Security and Data Security of the Internet of Vehicles: Improve and perfect the security system of the Internet of Vehicles.

In 2021, the Ministry of Industry and Information Technology issued the Notice on Strengthening the Network Security and Data Security of the Internet of Vehicles.

Guide to the Construction of Network Security and Data Security Standard System of Vehicle Networking: Promoting the Healthy Development of Vehicle Networking Industry

In 2022, the "Guidelines for the Construction of Network Security and Data Security Standard System of the Internet of Vehicles" issued by the Ministry of Industry and Information Technology proposed that by the end of 2023, the network security and data security standard system of the Internet of Vehicles would be initially established. By 2025, a relatively complete network security and data security standard system for the Internet of Vehicles will be formed. Improve the coverage of standards to sub-sectors, strengthen the standard service capability, improve the application level of standards, and support the safe and healthy development of the car networking industry.

The Internet of Vehicles is in Hebei

The Joint Laboratory of Quantum Communication Technology Application Research has carried out more scene application research in various fields such as vehicle networking security.

On February 22nd, a seminar on the application of quantum communication technology was successfully held in xiong’an new area. The leaders and experts attending the seminar conducted a full technical discussion on the demonstration results of the application of quantum communication technology and how quantum communication can empower the construction of smart cities, marking that xiong’an new area has made initial achievements in the application of quantum industry.

In the future, the Joint Laboratory of Quantum Communication Technology Application Research will be guided by the global perspective, further combined with the construction of smart cities in xiong’an new area, deepen the security of power application through the integration and innovation of Quantum +5G+ Beidou, and carry out more scene application research in various fields such as secure communication, video surveillance, secure mobile phones, smart buildings, car networking security, etc., create more "Quantum+"application demonstrations, actively build a city-level quantum communication application center, and form a model that can be replicated and promoted nationwide.

Internet of Vehicles Helps Langfang, Hebei Province Accelerate the Construction of Digital Economy

On February 14th, Hebei Artificial Intelligence Computing Center, the only artificial intelligence computing center in Beijing, Tianjin and Hebei, was unveiled in Langfang Economic and Technological Development Zone, Hebei Province.

The biggest feature of this centralized construction project is the comprehensive construction of four platform carriers, namely, Meta-Universe Information Port, Life Information Technology Port, Hangxin Intelligent Port and Xinghang Global Logistics Port, which continuously enhances the adsorption capacity of Langfang Airport Economic Zone to innovative enterprises in the surrounding areas of Beijing, Tianjin and Hebei. Among them, Meta-Universe Information Port provides life-cycle services from start-up to listing around future industries such as blockchain, virtual reality, 5G, car networking, big data and artificial intelligence. By attracting ecological partners related to the meta-universe, Beijing will realize the agglomeration of innovative enterprises and form a new generation of information technology industrial clusters.

Internet of Vehicles Helps Rural Revitalization Digital Active Service Station

In 2021, in Luotuowan Village, Fuping County, Hebei Province, the first rural revitalization digital active service station of State Grid Hebei Electric Power-"Dianjing Taihang-Luotuowan Station" was officially put into operation.

Interior of "Electric Beautiful Taihang-Camel Bay Station".

The entire Camel Bay Station is divided into 4 exhibition halls and 9 functional areas. Among them, the energy efficiency monitoring area introduces the service content of the "Internet of Vehicles" system platform in detail. Using the "car networking" platform can help customers to inquire about the location of electric vehicle charging stations and the status of charging equipment, and meet the travel needs of electric vehicle users in a timely manner.

Hebei’s first prefecture-level vehicle networking platform was launched in Baoding.

In 2020, the first city-level electric vehicle "car, pile and station" integrated operation service platform in Hebei Province was put into operation, officially providing services for government departments, car companies and pile companies.

The vehicle networking platform effectively integrates the information resources of new energy vehicles and charging facilities of different enterprises, and can integrate and compare the operating indicators such as the utilization rate of charging stations and the failure rate of charging facilities of different operators, so as to provide decision-making reference for charging facility operators to adjust their investment and operation strategies and optimize their products and services.

The operation of Baoding vehicle networking platform has further accelerated the information and data sharing of electric vehicles and related supporting infrastructure, and broadened the cooperation channels between government and enterprises.

Sources: China, Guangming.com, People.com, etc.

Kogoro’s family is in the same box.

The 22nd Conan Theater Edition "Detective Conan: The Executor of Zero", which fans are looking forward to, is released today. This Conan Theater Edition, which created the highest box office record in Japanese series, won nearly 10 million pre-sale box office before it was officially released in China, which shows the great appeal of Conan IP. The movie is full of attractions: both the action scenes, the brain-burning plot and the protagonist lineup have been upgraded. In addition, the intricate relationship between characters and the emotional lines of many pairs of cp also make the film full of no small highlights. The following is a list of many highlights of Conan Theater Edition.

Conan Antoine worked together to pursue the prisoner.

Aspect 1: Hollywood-style action scenes are eye-catching. The crisis index of "the strongest Conan" against whispers is bursting

The film Detective Conan: The Executor of Zero, on the basis of retaining the detective reasoning elements of Conan, incorporates more Hollywood filmmaking concepts and upgrades all aspects in action scenes and visual effects. Therefore, compared with Conan’s early theatrical version, Detective Conan: The Executor of Zero is more cinematic.

In the film, a series of exciting action scenes such as high-rise explosion, extreme racing, land fighting and high-altitude leap take turns to stimulate the audience’s eyes. Conan and An Shitou galloped through the narrow aisle, and from time to time they performed difficult movements such as drifting, rollover and flying, which were praised as "the speed and passion of reasoning". At the end, Conan and An Shitou fought against the cosmic enemy at high altitude, and the super-burning clip was praised by the original author G?sh? Aoyama himself as "the most shocking ending in history". In addition, in the face of the crisis, Conan also made a series of amazing and difficult operations such as skateboarding, racing and football to resolve the crisis and turn the tide. The netizens who saw the film said that "my skill is too powerful, my extreme agent Conan Xiao" and netizens gave the praise of "the strongest Conan".

Detective Conan: The Executor of Zero keeps pace with the times in its production. The grand scene and the explosive action car chase make Conan’s theatrical version more suitable for watching on the big screen of the cinema, which satisfies the movie-watching habits of the current public fans.

Xiaolan looked back and showed concern and concern.

Aspect 2: the magical invention of high-tech crimes at the forefront of the times helps "the strongest Conan" to show its great power.

As a series of theatrical editions with rising scientific and technological content year after year, Conan’s theatrical edition has also been upgraded on the road of high-tech crime, and its criminal methods are ingenious and thought-provoking.

In the movie, the mysterious enemy Conan faced used the "Internet of Things", which is closely related to life and contains high technology, to launch the largest terrorist attack. "Internet of Things Crime" spreads quickly, spreads widely, and the negative effects caused by it have caused the whole Tokyo citizens and even the country to fall into endless panic and alert.

Some netizens who have seen the film said that "the use of high technology by criminals will bring such serious consequences, which is too scary." On the other hand, Agasa Hiroshi, the "head of Conan’s black technology equipment library", has also made new inventions in the new film, and he named him "the romance of men"-"unmanned aerial vehicle" has been put to great use in the film, and netizens who have seen it have said that it is "almost comparable to Conan’s football".

The juvenile detective team appeared.

Aspect 3: Charming male gods join "the most handsome Conan" and join hands with An Shitou to stage the reasoning version of "Speed and Passion"

Conan series has always had the tradition of combining strong and powerful partners to attack. In the movie Detective Conan: The Executor of Zero, the popular character An Tou who plays opposite Conan has a triple identity and is both good and evil.

In the "killing version" of the character relationship poster previously exposed in the film, Conan and An Shitou seem to have physical conflicts, and they look serious and full of gunpowder. In the feature clip of "The Ultimate Battle" released yesterday, Conan and An Shitou joined forces to stage "Rescue Against the Heaven", and do or die fought against the cosmic enemies side by side. The unknown relationship between the enemy and the enemy makes the audience want to explore how their fate will be tied together.

It is worth mentioning that Anshi, the protagonist of this department, has already gained a lot of fans in China, become a "new online celebrity" in the circle, and is affectionately called "9 billion male gods" by fans because of her "national husband" attribute-she is proficient in cooking, driving skills, tennis, guitar, fighting skills and triple identity. In order to help the idol become a member of the "Billion Male God Club" as soon as possible, fans have left messages saying that "after the movie is released, you must buy tickets to the cinema to support the male god".

Mobile phone explosion caused casualties.

Aspect 4: Discussion on the Truth and Justice of the State Organs Caught in the Crime Scandal to Create "Conan"

Different from the positioning of Conan’s original theatrical version of "works for children", Conan’s films have become more adult-oriented in content and theme in recent years. In the movie Detective Conan: The Executor of Zero, the case has also evolved from a simple "murder case" to a more complicated power struggle and balance. With the further development of the case, the national judicial and law enforcement organs have also been involved, and the justice and credibility of the judiciary have been questioned by everyone.

In addition, besides finding out the truth, the discussion about truth and justice also makes the film more brain-burning. As the theme song of the film sings, "There is only one truth, but there is as much justice as tears". "There is always only one truth", but because everyone’s position is different, the justice they believe in and stick to will inevitably be different. How to balance justice and truth, whether justice can be sacrificed for the sake of truth and other deep issues have sublimated the concept and theme of the film.

Charming male god an Shi tou

Aspect 5: The strength of "the warmest Conan" saves the "father-in-law" Xiao Wulang, Fei Yingli, and the cp collectively sends candy.

Among many CPS in the animation circle, the emotional trend between Xinyi and Xiaolan undoubtedly affects the hearts of thousands of fans. In the film Detective Conan: The Executor of Zero, the relationship between the two men also warmed up rapidly because of the tragic frame-up of Kogoro. Conan tried his best to trace the truth for Xiaolan, and staged a drama to rescue the "father-in-law", which was praised by netizens as "an excellent son-in-law." In addition, although Kogoro was arrested and imprisoned to face lawsuits, he was escorted by his lawyer wife Fei Yingli. In the film, Kogoro said "Don’t leave me" at the critical moment, and the segment of Fei Yingli’s "blushing and shyness" also made fans feel so sweet that they speculated whether the old couple who had been in the branch for many years were expected to be "second time around".

In addition, the charming male god An Shitou personally announced his lover at the end of the film, which really made a group of female fans "excited and disappointed".

　

Conan’s powerful boots against the cosmic enemy

Aspect 6: The old male god gives a voice to create the "most beautiful Conan" super-burning theme song to ignite the passion of watching movies

Every Conan theatrical version will have a theme song that complements each other. This time, Fukuyama Masaharu, who has the title of "eternal male god", created and sang Zero -ZERO- by him. Once it was released, it was well received. Fans who watched the film said that "Mr. Fukuyama’s lively and clear style and sexy voice really match the handsome Conan series" and some netizens recommended that "Please continue singing the next one."

Last weekend, the movie Conan held a movie theater with the theme of "From small to large, let’s guard together" in five cities across the country. Nearly 2,000 audiences across the country have enjoyed this Conan theatrical version, which is known as "the speed and passion of the reasoning version" on the cinema screen in advance. In the newly released post-release word-of-mouth video, fans have commented that "it feels very exciting" and "the process of watching is so cool!" Do not hesitate to love Conan. Some netizens said that it was "the first time to see Conan in the cinema", and the effect of watching it on the big screen of the cinema was "far beyond imagination". There are also many fans who call for An Shi Tong after the screening, and collectively declare that this "9 billion male god is so handsome!"

The movie Detective Conan: The Executor of Zero is showing. This time, witness a different Conan on the big screen of the cinema! !

    On the morning of April 24th, "Fujiu" spit for a while, and then circled.

    At 18: 15 on June 9th, the female Yangtze finless porpoise (hereinafter referred to as finless porpoise) "Fujiu" reared in Baiji Dolphin Museum, Institute of Hydrobiology, Chinese Academy of Sciences gave birth successfully, giving birth to a male finless porpoise with a body length of about 70cm and a weight of about 5kg, numbered F9C24, adding a new member to the artificially bred Yangtze finless porpoise family. For more than 10 days, the finless porpoise has been growing well and is currently undergoing a unique "molting" process.

    The dolphin mother "Fujiu" was introduced from Poyang Lake to Wuhan Baiji Dolphin Museum in 2011. She is 15 years old and is in her prime.

    On May 10th, researchers did B-ultrasound in the natural state of water, and "Fujiu" cooperated with the breeder tacitly. Photography Gao Baoyan

    At the beginning of June last year, during the most frequent period of finless porpoise breeding activities, Baibo Dolphin Museum began to monitor Fujiu by B-ultrasound. From June 12, 2023, the staff monitored the discharge of fertilized eggs, the growth and development of finless porpoise embryos, and the birth of finless porpoise. The 362 days of "Fujiu" pregnancy were completely recorded through B-ultrasound monitoring.

    After 12 months of pregnancy, on the morning of June 9 this year, the nursing staff noticed that "Fujiu" began to jump violently and returned to calm after one and a half minutes. Subsequently, it is accompanied by intermittent fast swimming and jumping behavior.

    Through these abnormal movements, the nursing staff judged that "Fujiu" was about to have a baby!

    Accompanied by researchers and nurses, Fujiu successfully gave birth to the finless porpoise F9C24.

    The mother "Fujiu" of the finless porpoise is interacting with the newborn finless porpoise. Photo courtesy of Wuhan baiji dolphin protection fund

    According to Wang Chaoqun, the training director of Baiji Dolphin Museum, after the baby dolphin is born, its umbilical cord connected with its mother’s blood is automatically disconnected due to pulling; Then the dolphin mother "Fujiu" quickly found the child, accompanied her intimately, and quickly started parent-child interaction; On the day of birth, the finless porpoise F9C24 sucked its first breast milk.

    "Fujiu" takes special care of the newborn finless porpoise. At the time of birth, "F9C24" almost hit the wall of the breeding pond several times because of the lack of swimming skills and strength. In order to protect the children, "Fujiu" intimately accompanied the small finless porpoise on the outside, blocking it with his body until it could swim normally.

    The finless porpoise is going through the process of molting. It began to shed its fetal skin a week after birth, and then put on a smoother "coat" to adapt to the changes in the environment.

    This is the second child of Fujiu. On June 27th, 2022, Fujiu successfully gave birth to her first little princess-Jiujiu. In order to let more people know more about the finless porpoise and better participate in the finless porpoise protection, in 2022, Wuhan Agriculture and Rural Bureau, together with Hubei Branch of Xinhua News Agency and Institute of Aquatic Biology of Chinese Academy of Sciences, planned and launched the popular science public welfare action of "witnessing the delivery of the Yangtze finless porpoise". This is the first live webcast of the whole process of finless porpoise delivery in the world, attracting 220 million people to accompany the delivery online. Enthusiastic netizens named the little finless porpoise "Jiujiu" on the spot.

    Hao Yujiang, an associate researcher at the Institute of Hydrobiology, Chinese Academy of Sciences, said that Jiujiu, who is about to celebrate his second birthday, is lively and healthy, weighing 42 kilograms and 1.27 meters long. He is the star finless porpoise in the Baibo Dolphin Museum.

    The fathers of two small finless porpoises are both Taotao, who were born in Wuhan Baiji Dolphin Museum on July 5, 2005. They are the first finless porpoises in the world to reproduce naturally in an artificial environment. These small finless porpoises have become the "second generation" finless porpoises naturally propagated in artificial environment, which has important scientific research value.

    Wang Chaoqun told reporters that the pregnancy cycle of finless porpoise is 12 months. Generally speaking, a female dolphin may breed 7-12 small finless porpoises in her lifetime. Wang Ding, a researcher at the Institute of Hydrobiology, Chinese Academy of Sciences, said that the finless porpoise’s own reproductive ability is still relatively strong, and it can give birth to two babies in three years. In Tianezhou finless porpoise reserve, researchers have observed that some finless porpoises are pregnant again during breastfeeding. (Reporter Jin Wenbing correspondent Deng Xiaojun Peng Bowei Huang Min Liu Jingtuo) (Fan Jiaman also contributed to this article)

    ■ Taotao Accompanying Diary

    Hello, everyone! I am Taotao, the world’s first Yangtze finless porpoise successfully bred in artificial environment.

    Tell everyone a good news! At 18: 15 on June 9, 2024, my third child was born.

    The Baiji Dolphin Museum has arranged a bright and spacious single room and intimate partners for Fujiu during pregnancy.

    Our Yangtze finless porpoise is the only aquatic mammal in the Yangtze River, and it is also a national first-class protected animal. It is known as the "smiling angel", and artificial breeding is one of the important ways to protect us. Now, the river has become clear, and the Yangtze River has gradually recovered its vitality. By 2023, the number of dolphins in our family had risen to 1,249.

    I have lived in Wuhan Baiji Dolphin Museum for 19 years. In 2020 and 2022, I had my son "Hanbao" and my daughter "Jiujiu" respectively. The children’s names imply that the dolphin born in Wuhan is happy and long-lasting.

    Last June, my daughter-in-law, the finless porpoise "Fujiu", was pregnant. During the delivery, I would like to thank the researchers of Baiji Dolphin Museum, Institute of Hydrobiology, Chinese Academy of Sciences for taking good care of her.

    Today, I will expose this visual diary exclusively for everyone and share my joy with everyone who loves finless porpoises.

    Thanks to all the people who care about the finless porpoise! Everyone calls finless porpoises "smiling angels". May there be more and more "smiles" in this world.

    Dolphin Taotao

    Wuhan, June 20, 2024

    (Text/Gao Baoyan)

"We are like Apple in 1984, ‘when Apple had the revolutionary power to break IBM’s monopoly on the computing technology market.’ But now, ‘Apple is the behemoth it once accused of trying to control markets, stifle competition and stifle innovation.’"

The new payment system undoubtedly violated Apple’s App Store policies, and Apple responded quickly and aggressively by removing Fortnite entirely from the App Store. Epic was clearly well-prepared. Shortly after being taken down, Epic released a small video of "Fortnite", in which it mocked Apple from a former dragon slayer to a dragon, borrowing a meme from Apple’s famous 1984 MAC ad.

The classic 1984 Apple ad was about revolution and breaking IBM’s monopoly. But the video was more than a satire. Minutes after the video was released, Epic announced that it had filed a lawsuit against Apple.

The rivalry between the two sides is still escalating. Apple has taken down Epic’s developer account and iOS and MAC power builder. Epic claims this will prevent them from developing software for Apple’s platform, including Unreal Engine support for third-party developers on the iOS.

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However, according to an annual survey called "All Things Valve Should Know 3.0": Since 2018, game developers, especially in the West, have become increasingly negative about Valve and Steam, and have begun to lose confidence in Steam. They do not believe that it is reasonable to pay 30% of the platform’s commission to the store.

Epic became the initiator of this battle for platform royalties. Previously, with the popularity of its games such as Fortnite, Epic established its own game platform, Epic Games Store, packaged all its games, and used ultra-low royalties as a means to attract game developers. From previous news, Epic did not intend to treat Steam as a competitor, but more to convey that it wanted to change the 30% cut of computer games (PC) platforms. From the original game developer Deep Silver’s announcement that "Metro 2033" would be exclusive to Epic for a limited time for one year, to the later announcement of a limited time exclusive to the Epic platform by popular game developers, and then to Ubisoft’s removal of "The Division Blockade 2" directly from Steam, game makers and platforms are using actions to demonstrate their views on the cut.

Is 30% reasonable?

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The 30% platform commission is a traditional system, originally formulated by first-party console manufacturers such as Nintendo, Sony, and Microsoft. The financial resources of Nintendo, Sony, and Microsoft to operate platforms are unmatched by PC platform operations. They have also shown players that operating a PC-side platform, even a 12% commission, is also very profitable. Since the operation of the host platform and the operation of the PC platform are completely different from the difficulty level, it is indeed unreasonable for Steam to operate according to the platform commission of the host manufacturer.

Some netizens broke the relevant commission data of Tencent’s platform: if you just log in to Tencent’s platform, there will be a 30% commission; if you want to promote and use the server, the commission will increase to 50%~ 60%; if it is a mobile game, the commission will be 70%. In addition, the application treasure is 70%; the WeChat mini-game props internal purchase is 40%; the part of the single-day advertising revenue within 100,000 yuan, the developer can get 50% of it; the part of the single-day advertising revenue exceeding 100,000 yuan, the developer can get 30% of it. From this point of view, is the 30% commission not high?

In fact, this is not the case. In China, Tencent owns the vast majority of traffic, and even with a 70% cut, game developers or publishers earn more than many other platforms that take a 10% cut. The main reason why it is unreasonable to say that Steam’s 30% cut is that even in an ideal situation, the income of most profitable game companies is equivalent to the income of the platform, and even the income of the platform is higher than that of the game company. And online game platforms such as Steam,Neither do they have to bear the high costs associated with physical stores and logistics, nor do they have the obligation to help game companies promote their games, which has caused many game makers to be dissatisfied with the 30% cut in recent years.

For an indie game studio, such a high cut would pose a dilemma for the entire team.If the game is handed over to a large company for distribution, and the large company cooperates with Steam, it is equivalent to being drawn twice. And if the independent game team wants to log in to Steam by itself, it will encounter more resistance. On the one hand, Steam will not provide these studios with upfront funding, and it is difficult for an independent development team to complete the game independently without the help of the operating company. On the other hand, the promotion and marketing of the game is very important, and most independent studios do not have the ability to do the follow-up work themselves. In addition, for low-cost indie games, publishing on a high-traffic platform like Steam represents more opportunities, and the advantages outweigh the disadvantages than the high commission.

The fantasy video game website (IGN) has sorted out the sales data of major online sales platforms from dozens of information sources. Surprisingly, the data provided by the vast majority of sources is exactly the same, that is, 30% of the platform. Not only Steam and Apple, but also online sales platforms such as Microsoft, Sony, Google, Nintendo, and offline sales platforms such as Amazon and Walmart draw 30%.It can be seen that a 30% cut is a common practice in the industry and a major environment in the game business community.

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In the eyes of most game developers, Epic played the role of a revolutionary pioneer, a "leading brother" who explicitly proposed that the 30% cut was unreasonable. However, in the eyes of players, this was not the case. Negative comments on Epic were widely circulated among players. In the eyes of many players, Epic was a speculator, doing things to occupy the market under the name of lowering the platform’s cut.

This phenomenon is very easy to understand, because the level of the platform does not affect the price of the game too much, players can not feel the intuitive benefits, and Epic as a latecomer, the player group is far less than the predecessor Steam, in the platform function and user experience are not as good as Steam, most Steam users are not surprising to Epic.

But there are still reasons to believe that Epic is determined to change the platform’s commission. A 12% commission will undoubtedly attract more and more games to the Epic platform, and Epic expands its player base through a large number of free games and benefits. The substantial benefits that low commissions bring to game developers will gradually emerge, and more outstanding studios in trouble can show their talents on the Epic platform.

In the new game market system, a model full of reform and innovation may be vacated, and Epic has become the person who raises the revolutionary banner, but whether it can become the ultimate winner remains to be seen.

(Li Meng is a master’s tutor at the School of Animation and Digital Art, Communication University of China; He Yucheng is a graduate student at the School of Animation and Digital Art, Communication University of China)

　　A few days ago, starring Chen Turin and Li Chengbin, Mao Zijun starred, Lai Meiyun and Zhang Zining starred, Xu Muchan starred in a special friendship, Chen Xiaodong and Zhang Li starred in a friendship, and Jiang Yiming, Wang Xichao, Yang Yi, Xie Chengze, Xie Zichen, Zhang Tianqi and other co-starring Oriental fantasy film "Hua Qiangu" released the theme song "Painting for Life", composed and sung by singer Xu Song. "Painting for Life" focuses on the cause and effect of love, and writes a touching love song based on the story. The protagonist experiences love, hate, and anger, and is torn between personal love and helping the world. Based on Oriental fantasy colors, the film presents the rich theme of growth, transformation and relief. After nine years of companionship, it invites audiences to join the long-term stay. The movie "Flower Thousand Bones" will be released nationwide on January 20.

　　Beautiful Melody Interpretation of Unparalleled Love

　　In the theme song released today (January 11), with the melodious sound of the piano, a peerless love began, from the encounter between the girl Hua Qiangu and the master Baizi painting, to the mutual understanding attracted by each other in getting along, and then to the irresistible love. Despite countless hardships and ups and downs in the six realms of common life and pure love, they were still in danger to deal with their fateful choices, and finally achieved the transformation of life. And Xu Song used short words to write the pounding and regret in the story, using the painting as a metaphor, from the pounding of "the figure is longing, only your voice is taken", the longing of "who can love without me", to the trap of "painting as a cage, sealing the destruction and praise of life", to the yearning of "ink dyed the sky", "rain shaded wilderness mound", until the conclusion of "lighting the long-lasting candle with a smile", with imaginative deep strokes to outline the thoughts of life. Combined with Xu Song’s gentle tone, he sings leisurely to connect the thousand-year-old immortal world and the current mortal world.

　　In terms of music, "Painting Life" describes the film style, uses a large number of classical musical instruments to arrange, and the whole song is antique, combining the beauty of the immortal world and the love of Hua Qiangu Baizi’s painting. Whether it is the delicate and elegant folk music, the magnificent and solemn orchestral ensemble, or the affectionate singing, they all highly resonate with the texture of the "Hua Qiangu" film. The melody is integrated with the tone of the story, and listening to this work alone can not only feel the expression of personal emotions, but also read the inspiration for the meaning of life. The songwriting of music genius Xu Song, the arrangement of Chinese classical charm, the melody of modern pop, and his own unique natural and profound singing voice make the whole music seamless and pull the listener into the peerless love song full of fate.

　　Take the painting as a thought and sing a fantastic love

　　In the promotional video released, introduced by the melody of singer Xu Song’s "Painting Life", Hua Qiangu and Baizi Painting began to become attached to their teacher, and an undetermined fate entanglement began. Hua Qiangu experienced a solo adventure, and finally stayed to become an apprentice for a long time, spending a quiet time with Baizi Painting, and then the storm broke out, and the disaster came. Hua Qiangu experienced love and hate, obsession and delusion in the arrangement of fate. As the melody of the song approached its climax, "Ink dyed the sky, missing like a trapped beast", the loss and greed, resentment and grievance given by fate pushed Hua Qiangu, who was once pure and happy, into the abyss of pain. Watching the loved ones leave one by one, the broken thoughts have been broken, even the pen and ink "painting life" in the song can no longer heal the scars in the hearts of Hua Qiangu and Baizi.

　　In the song, Xu Song sang about the love-hate entanglement between Hua Qiangu and Baizi Hua. He only hoped that the people in the six realms could not be trapped by their own obsessions. Suffering and bliss are all fate. If they are obsessed and persistent, they will only turn the brush that writes a better future into a cage that prohibits the soul. Near the release of the movie, the song "Painting Life" is even more exciting. In the movie, Hua Qiangu, Baizi Hua and a group of characters will write how this long life will be written.

　　The movie "Hua Qiangu" is produced by Tang Lijun as producer, Li Jinwen as producer, Zhang Chaoli as director, Zhu Yuhan as screenwriter, Zhang Wenbao as director of photography, Guo Yongren as action director, Li Zhou as director of modeling, Wang Jingjing as art director, A Kun as music director, Lin Aner as editing director, the film will be officially released on January 20, so stay tuned for this romantic fantasy love story.

Disclaimer:

The purpose of reprinting this article is to convey more information and does not represent the views and positions of this website.

The content of the article is for reference only and does not constitute investment advice. Investors operate accordingly at their own risk.

1905 movie network news Produced by Chen Sicheng, directed by Sam Quah, starring Shawn, Tan Zhuo, Chen Chong and Jiang Haowen, the pre-sale of films specially starred by Qin Pei exceeded 10 million, and the popularity continued to soar. Moreover, the total number of people who want to see the film on the ticketing platform is as high as nearly 400,000, ranking first in the same period, and the high degree of attention can be seen.

Previously, after the advance screening of the film, it was praised by critics and audiences in unison. Cat’s Eye scored 9.6, Taobao Film 9.2 and Douban 7.6, ranking first in the opening of the film in December, and the recommendation degree of Big V was as high as 100%.

In the film, the storyline and carefully designed details that stimulate brain burning won unanimous praise. Some viewers said, "The montage design is full of high energy, and the plot is well-laid. Every second is the focus. It’s amazing! Civilian father VS police chief, diamond cut diamond wits. The most enjoyable anti-killing film of the year, a domestic film conscience that should not be missed! "

The amazing performances of powerful actors such as Shawn, Tan Zhuo and Chen Chong were also highly praised. "This film is not only the highlight of Shawn’s performance, but also the confrontation between Tan Zhuo and Chen Chong’s two mothers makes people’ blood boil’, and their hearts will jump out in the next second. Being a father is strong, being a mother is rigid, and they can be desperate for their children, which is really great … …”

The film Sheep Without A Shepherd will be officially released nationwide on December 13th, 2019.

On August 29th, 2021, the 24th Chengdu International Auto Show will be grandly opened in Rongcheng. The theme of this year’s auto show is "the tide is moving, Rongcheng is driving brilliantly". On the basis of last year, there is a new exhibition hall with a scale of 200,000 square meters. The next 10 days will be the highlight time for the world’s highest-selling A-class auto show to show its huge energy consumption.

Chengdu International Auto Show, which has been held for 23 consecutive years, has formed a tripartite confrontation with Guangzhou International Auto Show and Beijing and Shanghai International Auto Show held alternately every other year, and has become a battleground for major auto manufacturers to seize the western region, especially the Chengdu market. This year’s Chengdu International Auto Show attracted German, American and Japanese car companies as well as independent car companies such as Great Wall, Geely and BYD, and more than 130 well-known brands at home and abroad participated. At the same time, many new energy automobile brands, such as Weilai, Tucki, Lantu and Tianji, will also show the latest achievements to consumers here. More than 1,500 new cars were airborne in Xibo City, and 60 conferences were held, revealing dozens of world-first or domestic first-time models, bringing a car feast to Rongcheng consumers. BMW, Audi, Mercedes-Benz, Jaguar Land Rover, Volvo, Lectra, Changan Ford, Geely, BYD and other participating brands all brought the latest models here. The brand-new mercedes benz c class, brand-new Audi Q2L and BYD Ocean Series all met the public at the auto show for the first time.

In January last year, the Central Financial and Economic Committee proposed to promote the construction of the twin-city economic circle in Chengdu-Chongqing area. The twin-city economic circle in Chengdu-Chongqing region is an economic circle integrated by Chengdu metropolitan circle, Chongqing metropolitan circle and the axis belt affected by the new polarization and strong radiation of the "twin cities". Chengdu will usher in brand-new development opportunities, and the regional advantages of leading engines will be more obvious. Today, Chengdu has a permanent population of 20.938 million, making it the fourth national central city with a permanent population of over 20 million. Pushing the window to see snow and pushing the door to see green, "Park Chengdu" is also the most livable city in China, and cars have become an important carrier to push up the happiness index of citizens.

At the same time, Chengdu has a high economic activity and strong purchasing power, and the global mainstream automobile brands are selling well here. The huge market with a population of 20 million and unlimited car purchases is extremely rare in the world. Therefore, Chengdu International Auto Show has become the world’s highest-selling A-class auto show event and the weather vane of Chengdu-Chongqing area and even China auto market.

As an important pole of China automobile market, Chengdu automobile market has developed rapidly in recent years. According to the data released by the Traffic Management Bureau of the Ministry of Public Security, the number of cars in Chengdu has exceeded 5 million, which is the second automobile city in China after Beijing. First-tier cities with earlier economic development, such as Beijing, Shanghai and Guangzhou, have already restricted the number of cars. Chengdu, the most dynamic city in China, is a hot spot of China automobile market and has become a new engine to promote the development of automobile industry in Chengdu and Chongqing.

At the 24th Chengdu International Auto Show in 2021, Chengdu Daily and Jinguan News New Media Cluster will create a series of special issues to interpret the happy life of 20 million citizens in Chengdu. At that time, a series of special reports on the auto show will be launched, and after the auto show, the "Hot Car List of Chengdu’s Good Life" will be released to cheer for those models that have gained a lot at the Chengdu Auto Show.

Colorful Chengdu auto show traffic exhibition strategy should have been known.

The venue of the 24th Chengdu International Auto Show-China West Expo City is a famous Expo hall and the permanent venue of China West International Expo. Xibocheng is located at the southern foot of Tianfu New District, with mature backbone road networks such as Tianfu Avenue, Zizhou Avenue and Metro Line 1. Due to the huge area of the exhibition hall, it is easy for first-time consumers to get lost and waste a lot of physical strength by walking to the exhibition hall from parking lots, subway stations and bus stops, as well as wandering between the exhibition halls. To this end, this newspaper has specially compiled a practical traffic guide for exhibition viewing.

Self – driving

Navigation "China West Expo City", there are more parking spaces in the southeast ground parking lot of Xibo City and the nearby temporary parking area. There are parking lots at the nearest exits of several main roads, and the number of parking spaces has increased significantly compared with previous years. At the same time, the traffic control department will reduce the traffic control distance. When the parking spaces in the exhibition hall tend to be saturated, the distance to the exhibition hall after parking in the periphery will be greatly shortened. Only licensed vehicles, buses, taxis and special vehicles are allowed on the roads near other directions of Xibo City. Please plan the route in advance when driving to the exhibition.

taxi

It is most convenient for the audience who arrive by taxi to get off near Gate 16 of Xibo City in the east section of Fuzhou Road.

bus

In order to support the Chengdu International Auto Show, Chengdu Public Transport Group will make adjustments. The departure density of G90 and 236 buses will be increased, and 18-meter-long large-capacity buses will be used to meet the demand during peak hours. Bus lines passing through Xibo City will also increase the departure density. T1 and T6 buses go directly to the exhibition hall, where T1 bus gets off at Tianfu New District Customs Station and T6 bus gets off at West Expo City West Station.

subway

Subway is the preferred means of transportation for most citizens. It is very convenient to take subway trains on Line 1, Line 6 and Line 18, get off at Xibocheng Station (exit D) and go out to the ticket entrance of the exhibition hall.

Off-site free shuttle bus

Running route: Gate 1 of Xibocheng-Guangzhou Road Station of Metro Line 1-South Square Parking Area-Southeast Square Parking Area-at the intersection of Guangzhou Road and Zizhou Avenue (one-way circulation).

Car ferry in the infield of the exhibition hall

Upon arrival at the venue, there is also a free infield car ferry for use. The running route is: Hall 1-Hall 5-Hall 16, with uninterrupted circulation. The boarding places are located outside Hall 1, Hall 3, Hall 5, Hall 11, Hall 14 and Hall 16, which is convenient for getting on and off. (Reporter Tang Ai)

Wen Yi connected with Insight, written by Han Ying and edited by Li Xin.

Near the end of the year, folding screen mobile phones have become a new competition field for mobile phone manufacturers.　

Recently, Huawei released the latest folding screen mobile phone, which once again stirred the market of folding screen mobile phones. Also in the same month, OPPO’s first folding screen mobile phone has also come out.

At the same time, glory, realme and vivo are also developing folding screen mobile phones. In addition, the news that Xiaomi MIX Fold2 is about to be released is also constantly coming out.　

At present, domestic folding screen mobile phones are blooming everywhere. In foreign countries, Samsung, as the head enterprise of folding screen mobile phones, has released three generations of folding screen mobile phones since 2019. According to analysts’ prediction, Apple is also expected to release the first folding screen mobile phone in 2023.

If the prediction comes true, it means that the mainstream players in the mobile phone market will enter the new battlefield of folding screen mobile phones.　

An obvious change is that from the perspective of the third-generation folding screen mobile phone, its price is controlled within 10 thousand yuan, and it is entering the era of parity acceptable to consumers. This also means that the folding screen mobile phone is undergoing technological upgrading and market testing.　

Undoubtedly, with the improvement of technology and the downward price, the penetration rate of folding screen mobile phones will increase. But the real problem is that the folding screen mobile phone is still a niche market, and its sales volume is less than 1% of the whole smart phone market. When will the folding machine really become popular?

In the smart phone market where the market is saturated and the growth is weak, manufacturers are trying to tell a new story. This time, the new story is to buy a folding screen mobile phone at a lower price.　

Different from the previous price of 10,000 yuan, after two years of market development, the price of folding machines has gradually entered the parity stage.　

Whether it is Huawei’s latest folding screen mobile phone, Samsung’s latest folding machine, or the first folding machine released by OPPO, its price has been lowered to around 7,000 to 8,000 yuan, which seems to be more close to the people than before.　

Last week, Huawei released the new flagship folding screen mobile phone P50 Pocket. From the appearance point of view, this folding screen mobile phone adopts the design of vertical folding, and the compact and exquisite appearance also breaks the disadvantages of heavy and horizontal folding in the past.

On the most important axis of folding screen, Huawei P50 Pocket adopts the design of water drop hinge, which has a smaller bending radius than the previous generation.Simply put, with the help of the drop-shaped screen space at the bend, the screen folding can be close to the seamless folding shape.At the same time, the unfolding thickness of the fuselage as thin as 7.2mm can realize a flatter unfolding of the inner screen.　

Unfortunately, the screen cover of Huawei P50 Pocket does not use ultra-thin electronic touch glass (UTG), but continues to use traditional transparent polyimide (CPI). Specifically, UTG is a flexible glass with better performance, while CPI is a plastic material.　

At the same time, as for the core processor, due to the shortage of chips, Huawei P50 Pocket is equipped with Snapdragon 888 chip and adopts 4G network.In this regard, Huawei said that with the support of HarmonyOS Smart Communications, the network experience was not greatly affected.　

Huawei tried to make up for the lack of hardware such as glass and chips with images and batteries. Following the exploration of Huawei P-series images, Huawei P50 Pocket adopts a super wide angle of 120 degrees, and at the same time, fluorescence photography and other modes have also increased the effect of post-shooting. In terms of battery, Huawei P50 Pocket is also equipped with 4000 mAh battery, which supports 40W Huawei super fast charge.　

On the whole, as one of the important players in the folding screen mobile phone market, Huawei is already the head player of domestic folding screen mobile phones.As early as 2019, Huawei launched Mate X, a horizontally folding screen mobile phone, and the launch of the vertically folding P50 Pocket also means that Huawei has completed a double folding layout in the folding screen mobile phone market. Huawei has also become the only brand in the industry to launch three folding forms of mobile phones: outward folding, inward folding and vertical folding.　

Earlier, OPPO released the first folding screen mobile phone OPPO Find N, and at the beginning of this year, Xiaomi also launched the first folding screen mobile phone MIX Fold, and the concept map of MIX Fold2 is also coming out.　

Not only do domestic mobile phone manufacturers keep moving in the folding screen mobile phone market, but Samsung, as the "leader" of folding screen mobile phones, has always regarded it as a heavy bet.In September this year, Samsung officially released the Samsung Galaxy Z Fold3 5G in China, which is Samsung’s third-generation folding screen mobile phone.In addition, Samsung also released a product that folds up and down — — Samsung Galaxy Z Flip 5G.

In the past, the folding screen mobile phone has always been a symbol of high-end. At the beginning, the price of Samsung Galaxy Fold reached 15,999 yuan, and the price of Huawei Mate X reached 16,999 yuan. Even the lowest-priced Xiaomi MIX Fold had a starting price of 9,999 yuan.　

When Xiaomi MIX Fold was launched less than a year ago, its price on the e-commerce platform has dropped by more than 3,000 yuan due to poor sales.　

The trend of head players can better explain the development trend of folding screen mobile phones.　

At present, Samsung undoubtedly occupies an absolute dominant position in the folding screen mobile phone market. According to data from research institute DSCC, Samsung’s market share in the global folding market is as high as 87% in 2020. The price of Galaxy Z Filp 3 with vertical folding scheme reached 7599 yuan, only 60% of that of the previous generation. For this reason, this series has also become the highest-selling folding screen mobile phone in the world.　

For price-sensitive users, the most intuitive change brought about by price reduction is the increase in sales. Samsung’s first-generation folding screen mobile phone Galaxy Fold sold only 500,000 units worldwide. In contrast, the third-generation folding screen mobile phone exceeded 1 million units in one month.　

Compared with the mobile phone manufacturers that have already entered the market, the whole folding screen mobile phone market has been full of smoke.　

Up to now, Samsung has released eight folding screen phones.In terms of mobile phone shipments, in the third quarter of this year, the DSCC report showed that Samsung accounted for 93% of the shipments.In addition to strong mobile phone shipments, Samsung also has the ability to produce screens. According to a recent report by BusinessKorea, a Korean financial media, Samsung plans to increase the output of foldable screens from 17 million to 25 million a year, an increase of more than 40%.　

In China, Huawei, the first to enter the market, is the mobile phone manufacturer with the largest market share. The advent of Huawei P50 Pocket represents that Huawei has started to "walk on two legs" like Samsung, and has two models of horizontal folding and vertical folding.　

Xiaomi’s exploration of folding machine is not very smooth, and its heat dissipation, screen look and feel, creases and other problems have been repeatedly vomited by users, and the price has been falling after listing. OPPO will bet on the cost performance, and launch OPPO Find N with a price of only 7699 yuan, trying to open the market at a low price.　

Generally speaking, whether it is Samsung, which has been deeply involved in the folding screen mobile phone market for a long time, Huawei, which was the first to enter the market, and OPPO, a new player who just entered the market, parity strategy seems to have become the consensus of the industry.

From ten thousand yuan machines to parity machines, the road to price reduction of folding screen mobile phones is not overnight.　

Undoubtedly, in the era of folding screen mobile phone 1.0, the price of folding screen mobile phone has been high, which is a huge consumption threshold. Not many people can afford and are willing to spend a mobile phone with a price of 10,000 yuan. Sales are bound to be limited.　

And if you want to pursue sales and expand the audience, price reduction is the fastest way. However, before the price reduction, mobile phone manufacturers should first consider the production cost, otherwise they may "lose money and earn money".

Among the components of the folding machine, the hinge used to connect the fuselage and provide folding ability can be said to be the core of the folding screen equipment, which determines the strength of the whole fuselage. A hinge is composed of hundreds of tiny parts. Whether the hinge quality passes the standard directly affects the visual effect of the screen crease.　

At present, domestic mobile phone manufacturers, Huawei and OPPO all adopt the method of hinge self-research. Interestingly, at the recent press conference, whose patent is the water drop hinge also caused a confrontation between Huawei and OPPO.　

On the one hand, the research and development cost of hinge technology is high, on the other hand, there is no cost sharing in mass production of mobile phones, which undoubtedly requires a lot of money for the research and development of hinges. At the press conference of OPPO, Liu Zuohu, senior vice president of OPPO, revealed that the cost of this small hinge on Find N mobile phone reached $100, which was 1/10th of the final selling price, while the hinge quotation of other mobile phone manufacturers was generally 200 yuan.　

In addition to the mobile phone manufacturers themselves, upstream suppliers such as Huawei hinge supplier Yian Technology and OPPO hinge supplier Amphenol are also worthy of attention.　

Recently, some investors have asked questions to Yian Technology, a domestic hinge supplier, on the investor interaction platform. The question pointed out that besides supplying Huawei, which customers are Yian Technology? Yi ‘an Technology responded to this, and the company’s liquid metal hinges have been cooperated by five customers.

It is not difficult to see that with the price reduction of folding screen mobile phones and the increase of sales volume, the cost reduction of upstream suppliers is also an inevitable trend.　

In addition to the hinge, the flexible screen is also the key to the competition of folding screen mobile phones.Compared with the straight mobile phone, it is more expensive to adapt to the components in the bending scene. At present, there are two kinds of folding screen mobile phone covers on the market, CPI (colorless polyimide) and UTG (ultra-thin flexible glass). The former can be understood as a plastic material, while the latter is a flexible glass with better performance than AMOLED.　

In the whole folding screen mobile phone market, flexible glass, such as UTG, which has difficult research and development technology and high cost, has been monopolized by giant Samsung, which is also the reason for the high price of folding screen mobile phones.　

Just this year, Samsung opened the supply of external UTG ultra-thin glass, which is also the key to Samsung’s capital to reduce the price of folding machines. The OPPO Find N screen used UTG glass supplied by Samsung.

Obviously, this is a sure-fire business. At present, the folding screen mobile phone is a new trend in the mobile phone market. For Samsung, which is firmly in the top position of folding screen mobile phone sales, cooperation with domestic mobile phone manufacturers can not only increase its own sales, but also share the production cost by increasing sales, and also find new growth curves and broaden income channels.　

At the same time, domestic electronic suppliers are also speeding up the production of UTG glass. Side Semiconductor, Kaisheng Technology, Hui Jing Display and other manufacturers have announced the research and development progress or plans of UTG glass projects this year.　

In the glass cover, the mobile phone display screen is also a difficult problem that needs the homework of mobile phone manufacturers. According to online Insight, the flexible OLED screen of Huawei P50 Pocket was provided by domestic manufacturer Visionox. Data show that in the third quarter of this year, global smartphone OLED panel shipments were about 170 million pieces. Among them, Visionox shipped about 6.3 million pieces, ranking fourth in the world, second only to Samsung Display, JD.COM and LG Display.　

Admittedly, although China companies such as BOE, Vinozin and Rouyu have made great breakthroughs in screen technology in recent years, they still have a long way to go compared with Samsung.　

It is foreseeable that as Samsung opens the supply of UTG glass and the production capacity of domestic suppliers increases, the production cost of folding screen mobile phone screens will further decrease.

Generally speaking, the reduction of production costs of core barriers such as hinges, glass covers and screens directly lowers the market price of mobile phones with folding screens. In the future, with the popularization and mass production of folding screen technology, the price of folding screen mobile phones will be lower.

All along, there have been endless arguments about "folding machines are chicken ribs" and "losing money to make money" in the market.　

Yuan Bo, a senior communication engineer, once told Time Finance that the folding screen is not just needed, but meets the marginalized demand, but it is a symbol of the technical strength of mobile phone manufacturers, and even represents the manufacturers to enter the high-end threshold.　

However, with the gradual maturity of technology, the new folding machines of mobile phone manufacturers are intensively launched, and the superimposed prices are pushed down one after another, and the penetration rate of folding screen mobile phones is expected to accelerate.　

Market research firm Strategy Analytics predicts that in 2025, the shipment of folding screen mobile phones will reach 100 million units.Counterpoint Research, another research institution, also predicts that by the end of 2022, the global shipment of folding machines will reach 18.3 million units.You know, last year, the global shipment of folding screen mobile phones was only 2.8 million. If the agency’s prediction is accurate, the shipment of folding screen mobile phones will increase exponentially in the next two years.　

It is worth noting that Samsung, the head player, has been brave enough to "blood" on the folding screen mobile phone. A few days ago, according to Korean media reports, Samsung will stop the Note series and will take out more cost space to embrace the folding screen mobile phone. In addition to capacity expansion, Samsung also increased the marketing expenses of the folding machine to twice that of the Note series. Samsung also said that the chip supply gives priority to the folding machine, which shows its emphasis on folding mobile phones.　

Although many players bet and the market is promising, it is not easy for folding screen mobile phones to be popularized.　

The problem facing all players is that the price of the folding machine is almost the same as that of flagship machine, but there are still many restrictions on the configuration, which does not meet the standards of flagship machine.　

For example, there are few built-in telephoto lenses, the internal and external screens have not yet been high-brushed, and they can’t meet the high-frequency fast-punching, which have all become constraints for the development of folding machines. At the same time, it is still difficult to achieve unity in the adaptation of screens and applications. At present, the application adapting to folding screens has only increased from 75% to 90%. "The software workload is six times that of ordinary flagship models," Liu Zuohu, senior vice president of OPPO, mentioned at a media communication meeting.　

In addition, the current users of folding machines are still concentrated in the business crowd, and it is even more difficult for new players like OV and Xiaomi to get a slice of the business crowd.　

In this regard, Samsung and Huawei have taken the lead in targeting female users. This time, Huawei’s P50 Pocket has added the function of detecting sun protection. According to Huawei’s official introduction, Huawei Mirror provides an intelligent sun protection reminder function, and uses a hyperspectral imaging system to provide users with sunburn detection services. Earlier, the compact and portable design of Samsung Flip series was also suitable for female users.　

However, the time for folding screen mobile phones to enter the market is still short, and it will take time to test whether they can be bought by female users.　

In addition, when the technical difficulties of hard power such as hinges and screens are still being broken, the high maintenance cost has become a factor affecting the popularity of folding screen mobile phones. According to Huawei’s official website, Huawei’s P50 Pocket costs as much as 4,379 yuan only for screen maintenance, even exceeding some domestic high-end flagship machine. Other repairable components include the motherboard, upper battery cover (including external screen) and rear-view lens, and the prices are 3399 yuan, 579 yuan and 999 yuan respectively.

Obviously, immature technology and imperfect user experience have become a mountain in front of folding screen mobile phone manufacturers.　

Don’t forget that in the field of folding machines, Apple, a heavyweight player in the smartphone market, has not yet finished. If Apple joins, it will become a "killer" player and further expand the overall market of folding machines.Guo Ming Ti, an analyst with Tianfeng International who has been paying close attention to Apple for a long time, believes that the first Apple folding screen mobile phone will be available in 2023, and Apple is ready to increase the shipment of its first folding screen iPhone to 20 million units.　　

However, if Apple also introduces folding screen phones, the competition in the whole market will be more intense, and the pattern may also change.　

There is no new story about smart phones, which is a commonplace topic. It is reasonable that the imagination space brought by folding screen mobile phones attracts mobile phone manufacturers to compete.However, the real problem is that the folding screen mobile phone has been born for three years, but its shipment volume is far less than that of other smart phones, and it is still relatively deserted in the China market. Whether the price reduction tide can make the folding machine catch fire in the China market will soon be answered.　　

At present, mobile phone manufacturers including Samsung, Glory, Xiaomi, OV and Meizu have successively entered the field of AI mobile phones, and a new round of demand for mobile phone hardware is being set off, especially for related chips.

On March 18th, Qualcomm, an American chip manufacturer, held a new Snapdragon flagship product launch conference in Beijing, announcing the launch of the third generation Snapdragon 8s mobile platform. National business daily reporter noticed on the spot that in terms of basic performance architecture, Snapdragon 8sGen3 is still equipped with Qualcomm KryoCPU, which inherits the same CPU architecture as Snapdragon 8Gen3, including a super core with a main frequency of 3.0GHz, four performance cores with a main frequency of 2.8GHz and three efficiency cores with a main frequency of 2.0GHz.

However, from the positioning point of view, Snapdragon’s 8sGen3 is slightly lower than Snapdragon’s 8Gen3 released in October last year, which means that in addition to high-end flagship products, some mid-range mobile phones will also have AI functions this year.

Ma Xiaomin, Senior Director of Product Market of Qualcomm Technology Company, introduced that in terms of generative AI, Snapdragon 8sGen3 supports the multi-modal generative AI model running on the end side, and the model parameters are up to 10 billion. The person in chMetarge of Qualcomm also said that the chip supports a wide range of AI models, including Baichuan-7B, Google GeminiNano, Llama2, and ChatGLM of Zhipu AI. In terms of images, Snapdragon 8sGen3 supports real-time semantic segmentation of photos and videos, and it is more accurate to identify and segment objects and scenes.

Image source: Every photo by reporter Jing Wong

Referring to the parameters of the end-side model, Guo Tianxiang, a senior analyst of IDC China, said to the reporter of national business daily through online analysis: "At present, the 10 billion end-side model (for consumers) will not be improved and upgraded in a subversive way. Next, more applications will need to use the model of cloud measuring 100 billion or even more parameters. However, the improvement of model parameters will become part of the competition of AI mobile phones in the future, but more importantly, it is necessary to actually improve the consumer’s experience from the usage scenario. "

Traditionally, every time Qualcomm releases its flagship chip, it will be favored by major Android phone manufacturers. At the press conference, mobile phone manufacturers including Glory, iQOO, realme Realme, Redmi and Xiaomi indicated that they would adopt Snapdragon 8sGen3, and commercial terminals are expected to be available in the next few months.

In recent years, it has become the biggest goal of Qualcomm to promote the production AI to reach all kinds of terminals, including a wide range of consumer electronic products. In January of this year, Qualcomm CEO An Meng shared how AI will profoundly affect the way people interact with terminals. "The revolutionary significance of generative AI is that the information on the terminal can help AI become a ubiquitous personal assistant, promote the integration of mobile phones and the cloud, and bring new ways of interaction to smart phones. There are also many amazing AI use cases in major mobile phone brands. Will be deployed in mobile phones in 2024; Let the car become a new computing space and support users to really talk to the car. "

According to him, the Snapdragon platform has now supported more than 40 different models, and the generative AI application will become a reality in the new terminal products launched this year.

In addition to Qualcomm, another mobile phone chip manufacturer, MediaTek, has also launched a mobile phone SOC chip with AI computing power-Tianji 9300, which provides the underlying performance and technical support for end-to-end generative AI. For example, the SDXLTurbo engine of Wenshengtu can generate images in real time according to the text input by users; The video generation capability of Diffusion can generate continuous videos according to the text or pictures input by users, and supports various animation styles.

On the terminal side, major mobile phone manufacturers have announced artificial intelligence plans, introduced customized versions of operating systems, and developed self-generated AI models to seize the wave of AI mobile phones. IDC predicts that in 2024, the global shipment of a new generation of AI mobile phones will reach 170 million units, accounting for about 15% of the total smartphone shipments. Among them, in the China market, with the rapid iteration of new chips and user usage scenarios, the share of the new generation of AI mobile phones will rise rapidly after 2024, reaching 150 million in 2027, with a market share of over 50%.

In the view of Guolian Securities, with the release of a number of new AI mobile phone models and the improvement of user experience brought by AI, smartphone sales are expected to return to the rising cycle.