Resolve to develop, in-depth layout, empower the industry, and side by side with the city, Qingdao Guosen Finance 9th Anniversary Rongyao journey!

Original title: determined to develop, in-depth layout, empower the industry, and the city side by side, Qingdao Guosen Finance 9th Anniversary Rongyao journey!

Source: Qingdao Guosen Financial

Financial prosperity brings prosperity to all industries, and financial strength brings strength to all industries. Under the new development pattern of domestic and international double-cycle mutual promotion, expanding and strengthening the financial industry will give cities a head start in the fierce competition.

The report of the 12th Party Congress of Shandong Province clearly stated that one of the 12 key tasks to be grasped around "moving ahead and opening a new situation" is to promote the transformation of old and new kinetic energy in depth. Faced with the heavy task of the provincial party committee, Qingdao, which is in a critical period of transformation and development, has a more urgent need and desire to use financial power to accelerate the transformation of old and new kinetic energy and promote high-quality economic and social development.

Since its establishment in 2013, Qingdao Guoxin Financial Holdings Co., Ltd. (hereinafter referred to as "Qingdao Guoxin Financial") has adhered to building a comprehensive financial service platform through market-oriented and professional management, building a full-life cycle financial service ecosystem, and accumulating potential for deep integration into Qingdao’s development trend.

Looking back on the past nine years, Qingdao Guosen Finance has been down-to-earth and courageous, focusing on its main business, and wading out a path of innovation and forge ahead. Joining hands with the future, we must not forget our original intention, adhere to our strategic positioning, and continue to inject new financial momentum into the high-quality development of Qingdao’s economy.

Echoing the city’s top-level strategy, striving to set an example for the development of the financial industry

Cities are the carriers of modern economy, and finance is the core of modern economy. "Economic body" and "financial blood" coexist and prosper.

At present, in the new journey of Shandong to build a strong socialist modern province in the new era, Qingdao has been placed on higher expectations. From national strategy to marine economy, from digital economy to rural revitalization… Shandong, which is committed to "walking ahead and opening a new bureau", frequently "points questions" Qingdao, which also puts forward new requirements for urban economic development.

At this time, the financial industry, which is the "living water" of high-quality economic development, has high hopes.

The report of the 13th Party Congress of Qingdao City proposes to deepen the reform of the financial system, amplify the pilot effect of the National Wealth Management Financial Comprehensive Reform Pilot Zone, increase cross-border investment and financing facilitation, digital RMB and other innovation efforts, and enhance the ability of financial services to the real economy.

The new pattern shows new responsibilities. Echoing the city’s strategic demand for financial empowering the development of the real economy, Qingdao Guosen Financial insists on "cultivating and building core asset management capabilities" as the main line, giving full play to the three functions of comprehensive finance "strategic empowering, industrial deep cultivation, and service output". By building platforms, smoothing channels, designing products, and cultivating customers, it realizes the sharing and output of customers, services, products, risk control, brands, and cultures, and optimizes resource allocation. It is committed to building a comprehensive financial service platform that leads in professional efficiency and creates first-class value.

With the strong development accumulation and courage to move forward, in the past nine years, Qingdao Guosen Finance has overcome obstacles and walked out of the development path from scratch and from existence to excellence. It has standardized operation and stable operation, and has produced fruitful results. It has built a business operation platform covering private equity fund management, private securities fund management, industrial fund investment, financial leasing, financing guarantee, small loans, financial information services and other business. As of June 2022, Guosen’s financial sector has total assets of 65.40 billion yuan, net assets of 28.90 billion yuan, and asset management scale of more than 70 billion yuan.

While promoting the in-depth development of the core business sector, Qingdao Guosen Finance is also continuing to promote the acquisition and integration of core financial licenses. Through mutual coordination between licenses, it realizes complementary advantages. Strategic investment participates in holding Middle Road Insurance, Bank of Qingdao, Qingdao Rural Commercial Bank, Taixin Fund, Lujiazui Trust, Gangxin Futures and other important local legal person Financial Institution Group, and promotes the establishment of joint venture securities. It has become the state-owned enterprise with the largest number of participating holding Financial Institution Groups and the most complete financial license layout in Qingdao.

Looking back on the nine-year development path, Qingdao Guoxin Financial has continuously reformed and innovated, optimized its operation and management, led by party building, enriched its financial products with innovation, improved its financial quality with service support, continuously strengthened and improved, specialized in financial services, and strived to achieve new breakthroughs in financial work.

Focusing on the main business and taking the road to high-quality development

Seizing development opportunities and striving to be the financial vanguard of urban construction is both a responsibility and a mission.

Knowing the importance of branding in polishing Qingdao’s "brand capital" business card, Qingdao Guosen Finance attaches great importance to branding, forming a "comprehensive financial" brand ecosystem led by "Qingdao Guosen Finance" and supported by sub-brands, and truly realizing the development of core asset management capabilities through brand capabilities.

In this process, Qingdao Guosen Finance focuses on its main business, responds with hard work, and supports key areas and weak links in the development of the real economy with multiple sub-brands of lean financial services, and helps the transformation and upgrading of the real economy.

Qingdao Guoxin Finance continues to consolidate the comprehensive strength of industrial investment and steadily optimize the quality and structure of assets. Today, the "reservoir" of Qingdao Guoxin Finance is continuously "irrigating" the real economy through various channels. Cumulative initiation and participation in the establishment of various types of funds over 40 billion yuan, of which, jointly initiated over 10 billion marine industry funds, can drive the total investment of more than 100 billion yuan, invest in the construction of the world’s first 100,000-ton smart fishery large-scale aquaculture ship project, the world’s leading land-based circulating aquaculture project, participate in the merger and acquisition of national aquatic leading enterprises Baiyang shares and Taizhou Dachen Island joint stock company, build a regional marine financial ecosystem, and promote the high-quality development of Qingdao’s marine economy; expand international business, establish offshore the company’s organizational structure and overseas collaborative development center, establish China-EU innovative industry investment fund and overseas industry investment fund, and create a global resource aggregation and information sharing platform.

Qingdao Guoxin Innovative Equity Investment Management Co., Ltd. (brand "Guoxin FinanceShu Innovative Equity") uses diversified equity investment funds as an operation platform to deepen the synergy of industry and finance, focusing on shareholders and regional advantageous industries such as modern ocean, information technology, and urban services. It deeply cultivates the upstream and downstream of the industrial chain. It forward-looking layout of high-quality projects with industry leadership, innovation, breakthrough and high growth. It covers the whole life cycle of enterprise development. The projects are distributed across the country. Through financial ties, industrial cultivation, industrial introduction and industrial value enhancement are realized, capital is deeply empowered for the long-term sustainable development of the industry, and an open industrial and financial ecosystem of "co-creation, sharing and win-win" is built. Through capital operation and investment empowerment, nearly 40 companies including Mindray Medical, Weiao Orbit, Guanzhong Ecology, Funeng Technology, Xinda Bio, Kangfang Bio, Haicheng Bangda, and Fengguang Precision have been listed through IPO or merger and acquisition. With professional investment capabilities and excellent investment performance in the field of equity investment, it has won the honorary title of "Financing China 2021-2022 China’s Best Innovation Investment Institution".

Qingdao Jinqitong Information Service Co., Ltd. (brand "Jinqitong"), as a municipal financial service platform in Qingdao, takes the local credit information platform as the development direction, and is committed to building a three-way win-win platform for government, finance and enterprises that "serves the government, empowers finance, and benefits enterprises". Since its launch, Jinqitong has continuously innovated its service model to provide enterprises with end-to-end financing services, financial product promotion, transaction matching and other services. It has actively cooperated with multi-party Financial Institution Groups to formulate a variety of funding solutions to provide comprehensive financial services such as capital turnover, transaction matching, and policy implementation for small and medium-sized enterprises. Through the submission of financing needs, it will increase the collection of enterprise needs, specifically relieve the financing needs of "financing difficulties" enterprises, and improve the efficiency of corporate financing services. Up to now, the platform has 34,000 registered users, and the cumulative service financing amount is nearly 30 billion yuan.

As one of the industries most closely related to the real economy, financial leasing has promoted the interaction and integration between market funds and industries, and has become an important financial tool to promote economic development. As an important platform to undertake Qingdao Guoxin’s financial leasing business sector, Jiushi Financial Leasing Co., Ltd. (brand "Guoxin Finance Shu Jiushi Financial Leasing") has formed a business network system covering all provinces across the country, with business involved in 16 provinces, municipalities, autonomous regions and 36 cities. Implement the development concept of serving the real economy and people’s livelihood projects, issue the first interbank market asset-backed bills in Qingdao, become the first financial leasing enterprises in Qingdao to be included in the regulatory "whitelist", complete the registration and establishment of the first aircraft leasing SPV company in Shandong Province, and land the first aircraft financial leasing business in Shandong. It won the title of "Industry Leader in Modern Finance" selected by the Ministry of Finance of Qingdao Free Trade Zone.

A series of outstanding achievements intuitively demonstrate that after nine years of synergy, Qingdao Guosen Financial has always focused on its main business, and has made every effort to become a comprehensive financial holding platform with leading professional efficiency and value creation, firmly following the path of high-quality development.

Party building leads, strengthens risk control, gathers talents, and builds the future together

First-class enterprises need first-class party building, and first-class party building leads first-class enterprises. In line with the new pattern of the new era and practicing new ideas and new concepts, Qingdao Guosen Financial insists on taking the party’s leadership as the "root" and "soul", continuously practices and continuously enriches the "empowered" development path and method of party building, and strives to transform the political advantages of party building into enterprise development advantages. Deepen the "integration" and "integration" of party building work and central work, and better promote high-quality development to a new level.

Over the past nine years, Qingdao Guosen Finance has promoted the implementation of various tasks with strong party building, and has achieved good results in leading the stable development of enterprise compliance, ensuring the safety of funds, and building a talent team.

The key to finance is risk control, only a sound risk control system can effectively ensure the rights and interests of users, and only excellent risk control can promote the long-term development of the industry.

In the actual development process, Qingdao Guosen Financial has always attached great importance to the external environment and risk pressure, unswervingly prevented and resolved business risks, firmly adhered to the bottom line of compliance, established a "whole process, multi-faceted and uninterrupted" comprehensive risk management system, implemented a "five levels, three lines of defense" organizational system for risk management, and formed a risk governance mechanism with clear functions, independent operation, and effective checks and balances.

In addition, in order to adapt to the high-quality development requirements of the new economy, new business models and new technologies, Qingdao Guosen Finance is solidly promoting the construction of digital risk control, transforming the risk management concept and management model, enhancing the forward-looking, accurate and proactive risk management, and promoting the risk management system.

Focusing on the long-term layout and the needs of Enterprise Strategy and Development, Qingdao Guoxin Finance strives to select and use the outstanding talents who want to be officers, can be officers, and do things well, to provide a bigger stage for the talents with dreams and potential, and is committed to building a team of high-quality and strong talents with excellent comprehensive quality, excellent business ability and outstanding leading role.

Through continuous cultivation of its own fertile soil for development, at present, the average age of Qingdao Guosen Financial employees is 33 years old, all of whom have a bachelor’s degree or above, 75% of the total number of employees with a master’s degree or above, 35% of the returnees who have studied abroad, and 58% of the employees with professional qualifications such as CFA, ACCA, CPA law… The continuous concentration of talents will become a strong support for the strategic transformation and upgrading of enterprises.

Standing at a new historical starting point, Qingdao Guosen Finance will make every effort to fight the transformation and breakthrough battle, continue to enhance its own strength and comprehensive competitive advantage, and strive to become a leading financial holding company in the province, featuring "industrialization, digitalization and commercialization". Demonstrate the social responsibility and brand influence of enterprises, and strive to welcome the victory of the 20th National Congress of the Communist Party of China!