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  the State Council Information Office

  March 25, 2024

NOTICE

The State Council Information Office

will hold a State Council Policies Briefing

at 3:00 p.m., March 28, 2024 (Thursday)

on the topic of

the Regulations on Water Conservation

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  Mr. Li Liangsheng, Vice Minister of Water Resources

  Officials from the National Development and Reform Commission, the Ministry of Justice, the Ministry of Housing and Urban-Rural Development? ?

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Gao Qunshu’s "Knife’s Tip" was released today with six highlights to unlock the "thrilling legendary spy war giant system"

Gao Qunshu's "Knife's Tip" was released today with six highlights to unlock the "thrilling legendary spy war giant system"

The spy war giant Knife’s Tip will officially land in the national cinema at 17: 00 pm today (November 24). The film is based on Mai Jia’s novel of the same name, directed by Gao Qunshu, starring Zhang Yi, Huang Zhizhong and Lang Yueting, starring Cheng Taishen, Sha Yi, Gao Jie, Jin Shijia, Li Chun and Zeng Mengxue, and featuring Nie Yuan and Huang Lu. Since its premiere last week, the film has been screened and roadshowed in many cities. The ups and downs of the narrative, the suspense of reeling, the thrilling confrontation between light and dark and the wonderful performances of powerful actors have made the scene full of admiration.

Today’s film released a "breaking news", with the narration of "the broadcasting cavity of the Republic of China" and the novel way of archaizing the morning news broadcast, showing that Bai Dayi, a cryptographer in Guangxi, was shot dead under strict security, and Jin Shenshui (Zhang Yi), director of the communication department of Wang Pseudo Security Bureau, and Li Shiwu (Sha Yi), director of the anti-spy department, were caught in the unsolved case of assassination, instantly substituting people into the mysterious 1940 s. At the same time, the film also reveals six highlights, unlocking this "thrilling legendary spy war giant system" together, going deep into the tiger’s den and fighting in close combat.

Aspect 1: Gao Qunshu Maijia teamed up again Exploring the new legend of spy war after Wind

Mai Jia, winner of Mao Dun Literature Prize, is known as the "father of spy novels" in China. In 2009, the spy movie Wind, which was adapted from Mai Jia’s novels, was born and won 235 million box office, which not only set off a frenzy of contemporary spy film creation in China, but also won the highest score of Chinese spy film with a score of 8.4. As one of the directors of The Wind, Gao Qunshu and Mai Jia have cooperated for the second time, and their cool style and the complicated stories written by Mai Jia will surely spark more dazzling sparks in Knife’s Tip.

Director Gao Qunshu said frankly that the reason for filming Knife’s Tip after Wind was to "shoot something different" and focus on "the relationship between times and fate, and how people survive". The story background of the film also left Shanghai, the most common spy war work, and turned its attention to Nanjing under the rule of Wang puppet regime in 1940. Gao Qunshu hoped to "salvage this history and not forget it". Such a breakthrough in Knife’s Tip has also been affirmed by many parties. After watching the film, Professor Hou Guangming, member of Chinese People’s Political Consultative Conference and former party secretary of Beijing Film Academy, bluntly "brought new ideas to spy films"; Tian Huiqun, a professor at the School of Art and Media of Beijing Normal University, also believes that the plot of this film has broken through the genre film routine, making Knife’s Tip and Wind stand side by side.

Aspect 2: Zhang Yi’s strength deducts "the awakening of agents" Mai Jia praised the role growth "from iron to steel"

From Operation Red Sea to Above the Cliff, Zhang Yi has repeatedly portrayed classic characters on the big screen in recent years, and his role as a special agent Jin Shenshui with multiple identities in Knife’s Tip will surely become another memorable classic image of Zhang Yi’s screen career. In the movie, the special agent Jin Shenshui walks among the forces of the Japanese military, the puppet government and the military junta all day long, just like walking at the tip of a knife. Director Gao Qunshu said frankly: "Zhang Yi’s energy is infinite. His understanding of the role and his own appeal have reached a remarkable level, and it is still rising. The Jin Shenshui he plays closely matches the name of the role. As long as he stands there, it is the role itself."

Zhang Yi said that the role was his first time to play an agent on the big screen, and bluntly said that the film was about "the awakening of an agent". At first, the role was only for revenge, "until he met some comrades to help him find his faith and move closer to the anti-Japanese organization". Zhang Yi also thinks that the Knife’s Tip is different from the previous spy war theme. "The movie is mainly about life and what is the driving force of a person’s growth and change". Not only is the role growing, but Zhang Yi also revealed that Knife’s Point was a watershed in his performance. "I was encouraged and cared by the director during the filming of this play, and I became more confident after Knife’s Point". Even the original author, Mai Jia, said that he clearly felt the growth of Zhang Yi in this film, and climbed one step at a time, "from iron to steel".

Aspect 3: Lin Yingying, the "guide" and "legendary woman" of Jin Shenshui’s belief, impressed the audience.

In the movie "Knife’s Tip", agent Jin Shenshui once witnessed his family’s tragic death at the gunpoint of the Japanese army. He just wanted revenge and once lost his direction in life. Zhang Yi bluntly said that the role was "nothing more sad than the death of his heart". "He never had great love until he met his colleague, his comrade-in-arms, and Lin Yingying, who later became his friend, and he began to change". As a guide to help the confused Jin Shenshui walk into the light, Lin Yingying, played by Lang Yueting, is a legendary woman-she has a big lady’s manner and way of life, and at the same time she is a very strong and brave underground agent. She "blends Chou He’s family and hate together" and helps Jin Shenshui find the final belief.

Lin Yingying, played by Lang Yueting, was also well received by a large audience during the screening. The audience thinks that the film shows the real situation of women in that era in a diversified way, and some viewers bluntly say that the film will "show the wisdom and courage of female underground workers and sacrifice their righteousness to the fullest"; Zhang Wenjuan, an associate professor at the School of Drama, Film and Television of China Communication University, was deeply moved after watching the film. "She (Lin Yingying) is a wife and a mother, and she is also responsible for the nation.".

Aspect 4: the words of "truth acting school" determine success or failure Knife licking honey, life and death "werewolf killing"

Director Gao Qunshu once said that the most thrilling thing in spy war is often not reflected in the real fight, but "hiding a knife in words, killing people invisibly". Therefore, in the film Knife’s Tip, under the circumstances that many forces are intertwined and everyone has their own ulterior motives, the plot is full of wrestling and mutual frame-ups. Jin Shenshui uses the characteristics of everyone’s own ulterior motives to exert a "deviant plan" with great ingenuity. Sometimes a few words that are light in the clouds can instantly become a sword that stabs the enemy!

Life is like a play, it all depends on acting. In fact, it’s not just deep water, everyone is looking for a chance to defeat the enemy and save their lives. For example, Huang Zhizhong, who plays Lu Jingyu, the director of the Wang Puppet Security Bureau, said that because the role is in an important position, in order to protect itself and survive, it is necessary to constantly find a backer, "and kill others before being killed"; Sha Yi also thinks that his character Li Shiwu is a "die-hard traitor". Although he is bad, he has a "low IQ", so he is easily targeted. "You should watch the movie Knife’s Tip, so that everyone can know how to deal with the bad guys and learn from it". Such a "werewolf killing" story also made the audience say "too exciting": "There are performers in and out of the play", "I wouldn’t live in it for five minutes" and "It’s cool to watch the powerful actors act together, and one eye can translate eight sentences".

Aspect 5: "Seven Killings" is cruel, and the picture is artistic. Treading on thin ice walking on the tip of a knife

Director Gao Qunshu once said that the film wanted to express how people were "alive" in that era, so when reading Mai Jia’s novels, he summed up "Seven Killings". The whole story and all the characters revolved around the "Seven Killings". "Each kind of (killing) expressed the flickering humanity in troubled times, superb or poor means, and so on, which was also the characteristic of that era."

Whether it’s the "heart-killing" in the torture room, or the "assassination" with guns in the dark, or even the "serial killing" of hidden agents in the extreme of thousands of people, the enemy and the enemy are difficult to distinguish, and the crisis is around, the Japanese aggressors and Wang Pseudo’s "slaughter" of members of the anti-Japanese team, the "counter-killing" of hidden agents in adversity, and the "killing" of the front in the bullets. When the traitor is forced to the execution ground and is tried with one shot of justice, it is the final "lore", which means that "the road is not alone, and all walks of life are far-reaching"! The audience is also infected by the thrilling atmosphere of the film, which is "creepy, hearty", "thrilling, exciting and cruel, with a variety of penetrating power and shock, which makes people deeply immersed" … In addition, the visual effect under such impression also leaves a deep impression on the audience, "from bloody red to bloody red, to China red" and "the contrast between a rather artistic picture and a cruel scene symbolizes everyone.

Aspect 6: Bona Film Quality Assurance Industry insidersSupport the film quality

At the premiere of Knife’s Tip, director Gao Qunshu thanked Yu Dong for coming forward at a critical moment to include this film in Bona’s company. "It was his persistence that made us come to this day together.". As a sentimental filmmaker, Yu Dong, chairman of Bona Film Group, said that his admiration for director Gao Qunshu began a long time ago: "The director who made Conquest once again conquered me with his strength. Therefore, Bona is also fortunate to participate in the post-production work and assist the director to complete this work. " Yu Dong also said that he never worried that the story of "Knife Tip" was spoiled, "because this work is unsurpassed". Mai Jia even bluntly said that he and Gao Qunshu are the "cards" of this work, and with the help of Zhang Yi and Bona Film Group, which have been at the peak, "there is reason to be full of expectations for Knife’s Tip".

At the premiere ceremony, many industry guests were present to support Knife’s Tip. After the screening, everyone turned into tap water to express their love and support for the film. Yu-sheng Tian, the director of "Ex-4: Early Marriage", bluntly said that the way the film was told made him not expect that "there is no suspense in the plot, but the event is related to the entanglement of characters"; Liu Xiaoshi, the director of "The King of the Sky", also agreed that "it has a very strong personal style and characteristics and is very successful"; Yao Tingting, the director of "I am waiting for you at the end of time", admits that the film has a very good atmosphere and "brought me to a dangerous era at once"; Zhang Luan, the director of Teacher Good, even thinks that the film is "another work that can continue to write myths for spy war movies". Actor Jerry Lee expressed the belief conveyed by the film that "everyone’s faith will form a seed in his heart, and this seed will continue to take root and sprout"; Actor Rayza said that the film made all the actors beautiful, "eyes can’t move away"; Actor Xing Jiadong also bluntly said, "I can’t keep my eyes open for more than two hours"; Actor Wu Yue praised director Gao Qunshu for having a "clean, neat and delicate heart"; Actor Ma Yuke said that he was "very excited after reading it"; Bao Beier, an actor, admitted that the film was "excellent in terms of picture style, story and performance". In addition, screenwriter Song Fangjin called hard-core director Gao Qunshu "a combination of soft and hard" and "playing office politics and the world"; Screenwriter Wang Hailin bluntly said that he was "conquered by director Gao Qunshu in this way"; Yu Fei, the screenwriter, also said that this is "an epic masterpiece that shows the hidden front of the Anti-Japanese War". just as it is said"Sharpening the knife for five years" is thick and thin, and "unsheathed today" is extremely sharp. A film that can make you feel, move and resonate with your soul will officially meet the audience today!

Qian Guowei directed "Love Night Pu" to start the tender model Chen Jing low-cut appearance.


Jing Chen


Jun Kung, Zheng Rong.


Zhongmei attended the conference


Handsome and beautiful lineup


Director Qian Guowei.

    On April 20th, the new play "Love Night Pus" directed by Qian Guowei held a ceremony to worship the gods. The actors present included: Chen Jing, Square, Huang Yiwen, Zheng Rong, Yang Aijin, Lian Shiya, Shen Zhiming, Chen Baiyu, Seli Xian and Gong Shuoliang. 

    DaDa, dressed in a low-cut dress, appeared with her ex-boyfriend Gary (Zhao Juncheng), which naturally became the focus of the audience. Dada was not embarrassed to meet her ex-boyfriend again, and asked her if she had a chance to get back together with each other. DaDa smiled and said, "Why bother going around?" Gary stressed that goodbye is also a friend. Dada was asked if she had a bold performance. She said: I play a person who loves nightclubs, so I have a lot of sexy dresses, and I don’t mind if the director asks for a sex scene.

    In addition, Huang Yiwen will make a special guest appearance as a nightclub proprietress, and she will have an emotional scene with Dan Liwen. She said: I haven’t filmed for two years, and this time it’s because of my good friend Qian Guowei.

More wonderful pictures on the next page

It’s time to grab tickets. The 2023 Shanghai Auto Show will officially open next week, and more than 100 world premiere cars will be unveiled soon.

The biennial Shanghai Auto Show is about to kick off. According to the introduction of Shanghai International Automobile Industry Exhibition, the 20th Shanghai International Automobile Industry Exhibition will be held in the National Convention and Exhibition Center (Shanghai) from April 18 to 27, and tickets will be sold from now on (11th).

As the "weather vane" of the global automobile industry, the 2023 Shanghai Auto Show attracted more than 1,000 companies to participate actively, with a total exhibition area of over 360,000 square meters, and 13 indoor pavilions of the National Convention and Exhibition Center (Shanghai) were opened.

Ticket types and prices of Shanghai Auto Show

As the first world-renowned heavyweight economic and trade activity in Shanghai after the epidemic, this year’s Shanghai Auto Show can be described as colorful. More than 100 world premiere cars will be unveiled collectively. The chairman of the global board of directors and the global CEO of important multinational auto companies will be present in person, and the heads of the six major domestic auto groups and independent brands will also be present. In addition, this year’s auto show also invited mainstream auto brands and first-line parts suppliers at home and abroad to participate in high specifications, as well as leading enterprises from new energy manufacturing, future travel, chips, radar, ADAS, autonomous driving solutions, car networking and high-precision maps to showcase the latest technologies and products.

In addition to "car watching", major car manufacturers and related exhibitors will also hold various new product press conferences at their respective booths. During the same period of the exhibition, the organizers will also hold many trade talks and technical exchange activities, as well as many special lectures, procurement matching meetings and trade fairs, covering new energy, intelligent networking, hydrogen energy and smart cars. Among them, from April 19th to 20th, the 7th International Key Technology Forum will be held in Shanghai Intercontinental Hotel, focusing on industry trends and releasing technology roadmap; On April 20th, "GTIC Smart Car Innovation Summit" will be held at the National Convention and Exhibition Center to show the new trend of industrial structure driven by intelligence.

After more than 40 years of development, Shanghai Auto Show has become the only international A-class auto show covering the whole vehicle, automobile supply chain and automobile technology enterprises in the world. It also has the largest number of exhibitors in the world, representing not only one of the highest levels of China Auto Show, but also one of the highest levels of China brand exhibitions.

The theme of this year’s auto show is "Embracing the new era of the automobile industry", which will further explore the implementation path of low-carbon transformation of the automobile industry; Focus more on building an exchange and cooperation platform to optimize the supply chain layout of the industrial chain; More intuitively show the sensory impact brought by the blending of automobile culture and fashion elements; More efforts will be made to build an automobile industry ecosystem driven by technological innovation and integration innovation, linking the world and cross-border cooperation, and depicting the infinite possibilities that cars will bring to people’s lives in the future.

Tickets for the 2023 Shanghai Auto Show are all electronic tickets. Visitors need to purchase in advance and complete real-name registration through the official ticketing program of the Shanghai Auto Show. Tickets for the same day will not be sold at the exhibition site. After purchasing tickets with real-name authentication in advance, the audience must check their valid certificates and enter the venue. Non-Chinese mainland audience will enter the venue with valid certificates such as passports (non-Chinese mainland audience will enter the venue with valid certificates such as passports), and they will visit in strict accordance with the date marked on the electronic tickets. On the schedule, April 18-19 is the media day, which only receives news media at home and abroad; April 20-21 is Professional Audience Day; April 22nd to 27th is the Professional and Public Audience Day.

Official WeChat applet of Shanghai Auto Show

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  On March 14th, OpenAI, an American research and development company, officially released GPT-4, the latest product of artificial intelligence language model, which shocked the whole world. Two weeks later, an open letter signed by SpaceX CEO Musk and more than 1,000 industry executives and experts was posted online. They called for suspending the development of AI systems more powerful than GPT-4 for at least six months, and warned that the development of artificial intelligence "poses potential risks to society and mankind".
Why does the development of GPT-4 cause such concern?

  The rapid development of AI has caused concern about the potential risks to society and human beings.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  The general concern expressed in this open letter is that AI is developing too fast, relevant regulations and laws have not kept up, and even inventors lack effective control means.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  Anil Seth, British neuroscientist: I think what really shocked me was that the whole cycle of machine learning and artificial intelligence from development to release seemed very fast.

  The Japanese Prime Minister answered the question of "ChatGPT" at the cabinet meeting for the first time.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  On 29th, Japanese Prime Minister kishida fumio answered questions generated by OpenAI’s chatbot program "ChatGPT" at the Cabinet Committee meeting of the House of Representatives. Subsequently, ChatGPT predicted kishida fumio’s answer, and showed it with a display board after the defense, and the direction of the answer was basically the same.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  Japanese Prime Minister kishida fumio: My answer listed the names of specific parties such as the National Governors’ Association and the Mayors’ Association in Japan, which better reflected the actual situation.

  AI analog sound raises so-called "deep forgery" concerns

  In fact, this is only the basic application of ChatGPT. The American media reporter showed the process of using AI to simulate his voice to talk to his father, and this process also caused the so-called "deep forgery" concern.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  Host of CNN.
It looks like a fun game, but AI technology can even be used to achieve the so-called "deep forgery", which is not fun. Because we can copy anyone’s appearance and generate digital masks through this technology.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  The GPT-4′ s ability to emerge from the world is too strong, which has sparked a global debate.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  GPT-4 is the fourth generation language model released by American R&D company OpenAI for ChatGPT, and its emergence is considered as "the future has come" by scientific and technological circles, which has triggered a global hot discussion. It can write articles, create web pages, reason logically, and create almost any content. In addition, it can take exams, and it scored more than 90% in the American bar exam.

  British Sky reporter tom clarke: Hi, GPT-4, do you have a sense of autonomy?

  GPT-4
As a new language model, I don’t have consciousness, I don’t have self-consciousness, subjective emotion or subjective experience, and my reaction comes from the written pattern in the text data I have trained.

  In fact, since the birth of ChatGPT, how to control risks has always been the focus of discussion.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  ABC reporter
On the one hand, AI has great potential and can be used to do useful things. On the other hand, there are a lot of unknown situations that may bring very bad consequences to society. How confident are you that what you build will not lead to such a result?

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  Sam altman, CEO of OpenAI, USA: We will adjust.

  ABC reporter: Do you adjust when negative things happen?

  Sam altman, CEO of OpenAI, USA
The current system is still weak, so we should release this system now, and try our best to understand the situation while the risk is still small. I think this can avoid more dangerous situations.

Emergency "stop"! Thousands of people jointly called for: AI is developing too fast, causing concern?

  However, there are also views against stopping R&D. It is foreseeable that how humans and AI coexist and advance together will become the focus of global attention in the future.

  

[Editor in charge:

]

Xiaomi Auto starts at 215,900 yuan! At the back of the water, the Lei Jun conference site also shouted "far ahead" many times.

Every reporter Li Xing, Dong Tianyi, every editor Cheng Peng.    

At 7: 00 pm on March 28th (this Thursday), Beijing Yichuang International Convention and Exhibition Center, Rongchang East Street, Yizhuang, Daxing District, Beijing officially launched Xiaomi Automobile, which attracted great attention from the whole network, with a total of 9 colors.Lei Jun also shouted out Yu Chengdong’s famous sentence "Far ahead" at the press conference-saying that Xiaomi’s car life is "far ahead".

"national business daily" Every headline reporter (referred to as every headline reporter or reporter) saw it at the press conference.LI Li Xiang, Xpeng Motors He Xiaopeng, Weilai Automobile Li Bin, Great Wall Motor Wei Jianjun, BAIC Group Zhang Jianyong and many other automobile industry leaders came to join us. siteAbout 1200 people witnessed the official listing of Xiaomi SU7, the first car of Xiaomi.

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▲ Li Bin, Chairman of Weilai, He Xiaopeng, CEO of Tucki, Li Xiang, CEO of LI, Wei Jianjun, Chairman of Great Wall Motor, Zhang Jianyong, Chairman of BAIC, and other business leaders at the Xiaomi Auto Conference. Photo source: Photo courtesy of the company.

After all kinds of market quizzes, the price of Xiaomi automobile is yet we called and urged a thousand times before she started toward us! At the press conference, the price was finally officially announced. Lei Jun announced:

Xiaomi SU7 Standard Edition, priced at 215,900 yuan;

Xiaomi SU7 Pro version is priced the same as the new version of Tesla Model 3 Huan, 245,900 yuan;

SU7 Max, 299,900 yuan. The original price was 350,000 yuan, but the automobile market was too big, so the final price was 299,900 yuan.

Xiaomi SU7 has a long battery life, and the standard starting battery life is 700 kilometers under CLTC working conditions. Xiaomi SU7 Max version realizes 2s-class zero acceleration and 800km+ battery life at the same time.

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▲ Image source: Live screenshot

Since then, Xiaomi Auto has officially entered the "Red Sea" of China auto market. Known as "Bao Shi Mi" (meaning that it looks like a Porsche), can Xiaomi’s car be as big as Xiaomi’s mobile phone? Can the price announced at present sell well? In the face of BYD, LI, Xpeng Motors and other "celestial groups", how does "Bao Shimi" rank among the first camp?

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"Marketing strategy is worth learning from all new and old players"

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Before the opening of the conference, Lei Jun recalled himself three years ago. "Building a car by Xiaomi will be my last venture, and I am willing to put my life’s reputation on the line and fight for Xiaomi Automobile." Lei Jun said frankly that this sentence not only brought him courage, but also put great pressure on him. "In the past more than 1,000 days, I have been afraid every day. Today it is finally time to hand in my homework. It is impossible not to be nervous." Lei Jun said.

And this top-down tension reached its peak before the press conference began. The hour hand was set back for 24 hours. On the evening of March 27th, the Beijing Yizhuang Xiaomi Automobile Production Base was still brightly lit at night, and the atmosphere of "preparing for war" was strong.

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▲ On the eve of the conference, the office area of Xiaomi Automobile Production Base was brightly lit. Photo source: Dong Tianyi

Every eight hours after the headline reporter stayed here, the security personnel in the Ximen sentry box kept scanning everything outside the door, and any person and car who intended to approach might be "questioned". An olive-green millet SU7 was parked at the door. When the staff in the car saw the reporter take out his mobile phone, they quickly closed the door-24 hours later, the interior details of SU7 could not be decrypted.

"Don’t ask, don’t ask, we can’t say if we ask." On a row of trailers parked at the door, five millet SU7s are ready to go, and three of them are still covered with camouflage clothes. The trailer drivers told reporters that these cars "seem to be pulled for activities", but the specific location "can’t be said".

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▲ Press conference site?pictureSource: Every reporter Li Xing photo

In fact, since the official announcement of the listing date of Xiaomi SU7 on March 12, since the evening of March 28, Lei Jun’s personal Weibo activity has increased rapidly, and he has intensively created momentum for the listing of Xiaomi SU7. As of March 27, Lei Jun has released nearly 50 related contents and videos about Xiaomi SU7, factories, manufacturing processes, etc., including the video of "Lei Jun answers questions from netizens" in five episodes, and the mystery of Xiaomi SU7 has also been separated with Lei Jun’s explanation.

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▲ Guest at the press conference Source: Live video screenshot

"This is worth learning from all new and old players. That is, a well-planned and rhythmic marketing strategy. Use the appeal of Xiaomi brand and Lei Jun to guide consumers to look down and go down step by step along the purchase funnel. At the same time, the rhythm of marketing is also very strong, which pushes up the attention of the market step by step, never stays cold, keeps freshness and heat, and finally pushes it to the climax of listing. " On March 27th, Mei Songlin, a senior analyst in the automobile industry, said in an interview that the marketing process of Xiaomi Automobile, from technology to production, to products and finally to price, from inside to outside, from connotative technology to denotative products and prices, guides consumers to accept their products and prices more naturally.

"Just like we cook and eat, if we put the dishes on the table directly, it will feel like a common meal. If people who eat pay attention to the careful preparation of dishes, the cooking process and the addition of various seasonings, this meal will be particularly different and cherished. " Mei Songlin told reporters.

For Xiaomi SU7, Lei Jun emphasized that it was Xiaomi’s painstaking efforts more than once. On the eve of the launch of the new car, Lei Jun wrote in the Weibo, "If everyone feels good, please encourage more; If you feel bad, please point out that we will definitely listen carefully and work hard to improve, but please spray lightly. "

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The standard version has a comprehensive cruising range of 700 kilometers.

Different versions are equipped with Contemporary Amperex Technology Co., Limited and BYD batteries respectively.

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▲ XiaomiSU7Four kinds of hub tire combinations pictureSource: Xiaomi Auto Official Weibo

According to Lei Jun, the standard version of Xiaomi SU7 has a comprehensive battery life of 700 kilometers under CLTC working conditions. With the same 19-inch wheels, the battery life of Xiaomi SU7 standard version directly exceeds the long battery life version of Model 3. Xiaomi SU7 Max has a battery life of 810 kilometers, which is the only pure electric vehicle in China that can achieve 2-second zero-speed acceleration and over 800 kilometers battery life.

At the beginning of research and development, Xiaomi set a goal: to be the fastest production car within 500 thousand yuan, and to have the best driving experience within 500 thousand yuan. "Xiaomi Automobile wants to build’ Dream Car’ comparable to Porsche and Tesla’." Lei Jun stressed.

On March 28th, before Xiaomi SU7 went on the market, the reporter visited a 2S store in Beijing and learned that Xiaomi SU7 will be equipped with Contemporary Amperex Technology Co., Limited’s ternary lithium battery and BYD’s Ferrous lithium phosphate blade battery on different models.

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▲ Beijing Daxing Xiaomi 2S Store Image source: Every reporter Li Xing photo

In Lei Jun’s view, intelligence is the soul of a car, and intelligence is Xiaomi’s strength. "Intelligent driving is an emerging track that Xiaomi Automobile focuses on. The company will continue to invest in the direction of self-developed intelligent driving technology in the whole stack, with the goal of entering the first camp in the industry in 2024." Lei Jun said.

At the press conference on the evening of March 28, Lei Jun was rightXiaomi automobileOur goal is to become the top five automobile manufacturers in the world through 15 to 20 years’ efforts.

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Is it an explosion when it goes public?

Expert: There is a tough battle to be fought.

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After the price is announced, the competitive environment of Xiaomi Automobile is instantly clear, and the challenges it will face are more certain.

On the one hand, it is the space pressure brought by the overall market trend. According to the latest data released by the Association, in February this year, the output, wholesale volume, export volume and retail volume of pure electric vehicles in the domestic new energy vehicle market.compare to the same period of the previous yearBoth showed a double-digit percentage decline. Looking back on the past year, the market share of pure electric vehicles in the domestic new energy vehicle market has dropped from 70.7% (March 2023) to 56.5% (February 2024).

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▲ Image source: official website

It is worth noting that the sales volume of the pure electric car market where Xiaomi SU7 is located is the most obvious decline. According to the data of the Federation, in February this year, the sales volume of domestic pure electric cars was about 129,400, down 26.1% year-on-year and 43.3% quarter-on-quarter. Even based on the data of the whole year of 2023, the data of the Association show that the total domestic C-class pure electric car market last year was only about 254,000, and the penetration rate was only 1.2% of the overall market, with a year-on-year growth rate of 15 percentage points lower than the broader market.

On the other hand,Some people think that the overall growth rate of the market slows down and overlaps the narrow subdivision track, or firmly locks the development upper limit of Xiaomi SU7. The car market "Red Sea", which has gathered many powerful players such as Tesla Model 3, BYD Han EV, Kyk 007 and Tucki P7, has a high market concentration, which makes it more difficult for Xiaomi to break through.

According to official data, the direct benchmarking model Tesla Model 3 of Xiaomi SU7 sold about 147,000 vehicles in 2023, which is equivalent to the existing planned production capacity of Xiaomi automobile production base. The monthly sales volume of BYD Han EV is stable at around 10,000 vehicles; The "Geely" Galaxy E8, brand-new Krypton 001 and Krypton 007 cover the price range of 170,000 ~ 330,000 yuan. According to Jason Lin, vice president of Krypton Intelligent Technology, the monthly sales of Krypton 001 and 007 will hit 10,000 vehicles in April this year.?

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▲ Lei Jun presented Wei Jianjun (right), Chairman of Great Wall Motor, with a Xiaomi su7 enterprise for the picture.

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▲ Wei Jianjun, Chairman of Great Wall Motor, presented Lei Jun with a tank 700Hi4-T.?Photo courtesy of enterprises

More crucially, the above-mentioned models not only have the first-Mover advantage, but also have the scale effect and cost reduction potential. For example, the gross profit margin of Tesla bicycles was the lowest in recent years in the fourth quarter of 2023, but it was still 16.6%; After the baptism of last year’s price war, BYD’s gross profit margin of its automobile business increased, reaching 23.02%, up 2.63 percentage points year-on-year; Although Krypton has not successfully turned losses, its gross profit margin of the whole vehicle has reached 15%. With the continuous increase in the number of models with vast structures, the cost advantage brought by the high universal rate of parts will be further released.

The gross profit level and scale advantage are undoubtedly the decisive ability in the current price war competition. Statistics show that since late February, about 10 car companies have successively lowered the prices of their models. The price adjustment models are mainly pure electric and hybrid models, and the prices are concentrated in the range of 100,000 ~ 200,000 yuan, with the highest drop of nearly 15%, reaching 30,000 yuan.

In this context, many netizens ridiculed that the pressure was given to Xiaomi Automobile. "Recently, many friends have asked, the current industry competition is very fierce. Is Xiaomi Auto confident to open the market? Of course, we have confidence, because we are Xiaomi Automobile and we are fully prepared. " Lei Jun publicly responded that.

According to the goal set by Lei Jun, the sales target of Xiaomi automobile production car in the first year of delivery is 100,000, and it has entered the first camp of the industry; Through 15 to 20 years’ efforts, Xiaomi Automobile will become the top five automobile manufacturers in the world. "I am particularly worried that when it comes to fire, everyone will not buy it. What is even more worrying is that if everyone comes to buy it, it will take a year or two, and it will definitely be miserable. " Earlier, Lei Jun said in an interview with CCTV News.

Not only Lei Jun, but also Xiaomi automobile terminal sales are full of confidence in Xiaomi SU7 sales. A few days ago, when the reporter visited the offline store of Xiaomi Automobile, some sales said that he was not worried about the sales of Xiaomi SU7, but worried that if the pricing of the new car was particularly cost-effective, it would be difficult for the store to undertake. "If this car sells too well, I am afraid that the production capacity will not keep up, which will make consumers wait too long." The above salesperson explained.

However, for Xiaomi SU7, Mei Songlin, a senior analyst in the automotive industry, gave a different answer. "Xiaomi is a user-oriented enterprise, and the success of its products must be based on an accurate and thorough understanding of target users and target markets. But for Xiaomi, the automobile market is a brand-new market. Xiaomi also has a process of trial and error, learning and iteration, which is unlikely to be achieved overnight. " Mei Songlin said.

In fact, Xiaomi has entered the smart phone market since 2010. At present, it is the top three mobile phone companies in the world and the largest consumer-grade AIoT platform in the world. Whether it is OS, AI or robots, it has accumulated very comprehensive technical capabilities. These capabilities will be gradually applied to automobiles, and "smart driving+smart cabin+ecology" will become the technical commanding heights for Xiaomi automobile to participate in the competition.

Mei Songlin also admitted that in addition to the natural advantages of the new Internet forces, Xiaomi is good at both software and hardware, and has a strong ecological advantage. Relying on its growing ecosystem, it is possible to establish a vertically integrated industrial chain similar to BYD. But all success must be based on a thorough and accurate understanding of the target users and target markets.

Professor Ji Xuehong of north china university of technology also said in an interview that the current industry is in the second half of the intelligent development of automobiles. Although Xiaomi Automobile has certain advantages in intelligent hardware, and has formed certain user reputation and brand reputation, it is very difficult for Lei Jun to lead Xiaomi Automobile to break through in the increasingly competitive intelligent electric vehicle market. At least a few years after Xiaomi entered the market, there was a tough battle to fight.

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Establish a "1+N" new retail model

Expert: It will reduce the cost input.

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Like all car companies, Xiaomi Automobile practiced the strategy of "channel first", and when Xiaomi SU7 appeared at the end of last year, it simultaneously opened the channel layout.

On December 28, 2023, Xiaomi Group officially signed a letter of intent for cooperation with the first batch of 14 sales and service partners in Beijing headquarters, and issued the "Open City Recruitment Plan". The first batch of open cities included 17 cities including Suzhou, Chongqing, Ningbo and Nanjing. The recruitment type is Xiaomi Automobile Sales and Service Integrated Store (2S), and its functions include new car agency sales and authorized after-sales service, but it does not include the functions of vehicle resale and vehicle delivery. "Xiaomi’s automobile sales model fully integrates the experience of Xiaomi Group’s new retail system and creates an industry-leading new retail model for automobiles." Xiaomi Automobile said that Xiaomi Automobile’s sales, delivery and service channels give priority to the head market in the "1+N" mode and are distributed nationwide in batches.

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▲ Image source: Xiaomi Auto official Weibo

It is reported that "1" stands for Xiaomi Auto’s self-built and self-operated delivery center, which focuses on delivery and covers the business of "sales and after-sales service". "N" stands for agent sales and user service contact. "The construction of sales stores and the construction of after-sales service network belong to heavy asset investment. Xiaomi Automobile will divest these two parts and put them on the traditional dealer side, which can not only use the advantages of traditional dealer channels to quickly increase sales, but also decompose capital investment and reduce input costs." Yan Jinghui, a member of china automobile dealers association Expert Committee, said in an interview.

According to Zhou Jingxia, assistant president of Shandong Yuantong Automobile Trading Group, this marketing model of Xiaomi Group can give full play to the resource advantages and network layout advantages of traditional dealers. Reducing the 4S mode to 2S mode can loosen the traditional enterprises, reduce the pressure of heavy asset management, mobilize the enthusiasm of enterprises, stimulate the vitality of enterprises and reduce their own operating costs.

Thanks to the first layout of the channel, Xiaomi Automobile can synchronize the first batch of tasting activities when setting the time for listing Xiaomi SU7. On March 25th, 59 stores and 17 limited-time exhibition halls in 29 cities across the country, a total of 76 stores started the static tasting of new cars at the same time, but it was limited to watching the appearance of Xiaomi SU7, and it was forbidden to open doors for internal experience and appreciation.

On March 26th, the reporter visited a 2S shop of Xiaomi Automobile in Beijing and learned that the Xiaomi SU7 exhibition car will be unlocked after 7 pm on March 28th, and the final decision and test drive will be started simultaneously. At that time, Xiaomi SU7 could not accept the user’s intention money.

On the occasion of the official operation of the first batch of stores of Xiaomi Automobile, Lei Jun has begun to openly solicit opinions from netizens for the site selection of the second batch of cities. "We collected everyone’s opinions, sorted out the candidate list (the list of 20 candidate cities), and asked everyone to help us choose 10 cities. We immediately chose the site for construction." On March 22nd, Lei Jun wrote in Weibo that.

From the outside world’s point of view, Xiaomi Automobile quickly laid out its channels throughout the country, which is conducive to expanding the user contact area of its products and preparing for its rapid increase in volume in the later period.

Everbright Securities believes in its research report that although Xiaomi entered the automobile market late, it is still possible to enjoy the advantage of backwardness. In addition, Xiaomi’s brand, user base, offline store channels, ecosystem and sufficient cash flow will all reflect its competitiveness.

He Xiaopeng, chairman and CEO of Xpeng Motors, once said that Lei Jun has a great chance to make good use of Xiaomi’s advantages. "Xiaomi Auto seems to be the last new force to build a car." He Xiaopeng publicly stated at the committee of 100 Forum on Electric Vehicles in China (2024) held on March 16th.

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Lei Jun’s "Last Battle"

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Three years ago (on the evening of March 30th, 2021), when Lei Jun shouted "Fight for Xiaomi Automobile", he showed his determination in last stand. At that time, Lei Jun said, "This is the last major entrepreneurial project in my life. I am willing to put all my reputation in life and personally lead the team to fight for Xiaomi Automobile!"

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▲ On March 27, at the entrance of Xiaomi Automobile Production Base, Xiaomi SU7 was ready to be shipped. Image source: Photo by reporter Dong Tianyi.

Since the official announcement of the listing date of Xiaomi SU7 on March 12, and the evening of March 28, Lei Jun’s personal Weibo activity has increased rapidly, and he has intensively promoted the listing of Xiaomi SU7. As of March 27, Lei Jun has released nearly 50 related contents and videos about Xiaomi SU7, factories, manufacturing processes, etc., and also released a video of "Lei Jun answers questions from netizens" in five episodes.

From the video of "Lei Jun answers questions from netizens", Lei Jun sat in Xiaomi Automobile Factory, and publicly responded to Xiaomi SU7 pricing, vehicle positioning, how to treat Apple’s termination of car-making, the advantages of Xiaomi’s car-making, and the comparison of Xiaomi’s car-making with Tesla and Porsche.

On March 25th, Lei Jun said frankly in his personal Weibo, "In the past three years, I have been trembling every day, experiencing various difficulties and challenges. But there has always been a voice in my heart: forward! "

In fact, many people outside said they did not understand Lei Jun’s announcement that Xiaomi would build a car across the border and make it the last battle of his life. "Extending from smart phones to smart cars is the dream of all mainstream mobile phone manufacturers in China, and Xiaomi is no exception." On March 27th, Mei Songlin, a senior analyst in the automobile industry, said in an exclusive interview with every headline reporter that Xiaomi’s original ecology only lacked cars. Once people, cars and smart products are all available, its ecological advantages and comprehensive competitive advantages in the value chain will be further highlighted. Not only that, Xiaomi’s main competitor Huawei made cars across the border, which also promoted Lei Jun’s determination to lead Xiaomi to make cars to some extent.

Lei Jun had previously admitted in CCTV’s "Genting Dialogue" program that it was a forced decision for Xiaomi to build a car. "If you want to be a great company, you must follow the wind. At that time, the slogan was to develop smart electric vehicles." Lei Jun said that smart electric vehicles have become the integration of the automobile industry and consumer electronics, so it is a forced decision to build a car with Xiaomi. "If you don’t do it, you will fall behind."

After deciding to build a car, Lei Jun has been studying, researching and learning the advanced experience of various car factories, and has personally been to many car factories for investigation and study. It is reported that Xiaomi Automobile Factory set the engineer’s office in the middle of the workshop with reference to Mercedes-Benz Automobile Factory. In this way, the problem can be seen at a glance and the speed of dealing with the problem will be faster.

In November 2021, Xiaomi Automobile officially settled in Beijing Economic and Technological Development Zone, and planned to build a vehicle factory in two phases, with an estimated production capacity of 300,000 vehicles. The first phase covers an area of about 720,000 square meters with an annual production capacity of 150,000 vehicles, which was completed in June 2023. The second phase is scheduled to start in 2024 and be completed in 2025.

It is reported that Xiaomi took out $10 billion at the beginning of the decision to build a car as a cash reserve for building a car in the next decade, of which 10 billion yuan was invested in the first phase. The 2023 financial report released by Xiaomi Group (HK01810, share price of HK$ 14.94, market value of HK$ 372.7 billion) shows that the R&D expenditure of Xiaomi increased from 16 billion yuan in 2022 to 19.1 billion yuan in 2023, a year-on-year increase of 19.2%, mainly due to the increase in R&D expenditure related to smart electric vehicle business and other innovative businesses.

On December 18 last year, Lei Jun revealed that the first car of Xiaomi Automobile invested 3,400 engineers as a whole, and the entire R&D investment has exceeded 10 billion yuan.

Lei Jun said that the average car company has invested 300-400 people in building a car, and the R&D expenditure is 1-2 billion yuan, but Xiaomi is "more than ten times the investment". "There is no shortcut to the century-old track. I knew from the first day when I announced the car. We only have one way, that is, starting from the underlying core technology, investing 10 times, seriously building a good car, and being patient." Lei Jun said.

Planning |He Qiang Cong Gang Fan Wenqing

Reporter |Li Xing Dong Tianyi

Edit |Du Hengfeng, Yiqijiang, Cheng Peng

Vision |Liu qingyan

Typesetting |Yiqijiang

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There are new moves in the copyright strategy of CCTV! Yunting obtained the exclusive right to operate the broadcast frequency live stream of the main station in the car networking system.

  Recently, the General Manager’s Office of the Central Radio and Television General Station officially authorized Yangguang Media Group Co., Ltd. (hereinafter referred to as "Yangguang Media Group") to exclusively operate the broadcast frequency live stream of the General Station in the car networking system. This means that the existing radio frequencies owned, controlled and managed by the main station and the new radio frequencies in the future must be connected to the car-playing service (including live broadcast and delayed listening) through the "cloud listening" car system or through cooperation with Yangguang Media Group.

  "Cloud Listening" is a new national 5G sound media platform launched by the Central Radio and Television General Station (hereinafter referred to as "the General Station") in March 2020. It is the only audio client under the General Station and bears the important mission of the strategic transformation and integration of the General Station’s broadcasting.

  "Cloud Listening" began to lay out intelligent networked automobile business from the beginning of its launch, and jointly developed car networking products with mainstream automobile manufacturers and solution providers to meet the different listening needs of users in travel scenarios.

  "Cloud Listening" leads the industry standard with high-quality content, and promotes the standardization of the mobile audio market. It continues to lay out multi-terminal and full-application scenarios such as mobile phones, cars, tablets and smart wearable devices, and provides users with high-quality sound products and services such as radio stations, audio books and audio programs.

  This exclusive operation authorization will have a far-reaching impact on the standardized development of the intelligent networked automobile industry. In the future, only through the cooperation of "Yunting" or Yangguang Media Group can the live broadcast stream of the main station broadcast frequency be connected to the car networking system of the car brand and the after-loading car networking system developed by the after-loading product company, which is expected to end the situation that the radio station of the car networking system was used indiscriminately in the past and ensure the car owners to enjoy the rights and interests of safe and standardized content services.

  In recent years, the main station has continuously increased its efforts in the protection and management of copyright assets, standardized the copyright market and communication order of the Internet audio-visual industry, and made full use of its own content copyright advantages to support the independent platform to become stronger and bigger. As early as 2019, the General Station issued the "Statement of the Central Radio and Television General Station on Strengthening the Protection of Copyright Assets", which clarified the copyright scope of the General Station, and said that it would strengthen the monitoring and maintenance of its copyright assets, take all effective measures according to law, and resolutely crack down on any infringement of the legitimate rights and interests of the copyright assets of the General Station.

  The person in charge of "Yunting" said that the next step will be to continuously strengthen the platform construction, make full use of, develop and operate the audio content resources of the main station, organically combine copyright protection and operation, extend the audio content value of the main station, and enhance its influence, communication and market value. At the same time, it will give full play to the advantages of the new media platform of the main station with an open and integrated attitude, accelerate the cooperation process with car manufacturers and solution providers, promote the signing cooperation with radio stations all over the country, and provide high-quality broadcast live streaming and audio products and services for car companies and car owners.

The explosion is nearly 100%! Over 3.7 million vehicles! The latest data of new energy vehicles is released

  The Ministry of Public Security recently released statistics,In the first three quarters of this year, 3.713 million new energy vehicles were registered nationwide, up 98.48% year-on-year.

  △ CCTV Finance "punctuality finance" column video

  According to the statistics of the Ministry of Public Security, by the end of September, the number of new energy vehicles had reached 11.49 million, with 3.713 million newly registered in the first three quarters. Among them, the number of pure electric vehicles is 9.26 million, accounting for 80.56% of the total number of new energy vehicles. In the first three quarters of this year, 3.713 million new energy vehicles were registered nationwide, an increase of 1.842 million vehicles year-on-year, an increase of 98.48%, accounting for 21.34% of the newly registered vehicles. In the third quarter of this year, the number of newly registered new energy vehicles reached 1.495 million, with an average monthly registration of 498,000, which was significantly higher than the average monthly registration of 370,000 in the first half of this year.

  In the first three quarters, the used car market remained active, and the number of motor vehicle transfer registrations reached 16.4 million. In the first three quarters of this year, local public security traffic control departments handled a total of 16.4 million motor vehicle transfer registrations, including 15.35 million motor vehicle transfer registrations, accounting for 93.55%. In the first three quarters of this year, the ratio of car transfer registration to new car registration reached 1:1.13, which was significantly higher than 1:1.24 in the same period last year.

  In recent years, the Ministry of Public Security, together with the Ministry of Commerce and other departments, has promoted the implementation of reform measures to facilitate the registration of second-hand car transactions in different places, which has better promoted the circulation of second-hand cars. In the first three quarters of this year, the number of second-hand passenger cars directly registered in different places reached 2.575 million.

In 2024, Hainan Football Association Sunday League (spring) kicked off in early April.


Original title: 2024 Hainan Football Association Sunday League (spring) kicked off in early April.

News from New Hainan Client and Nanhai Net on March 21st (Reporter Chen Wang) On March 21st, the reporter learned from Hainan Football Association that the Sunday League (spring) of Hainan Football Association in 2024 will start in early April, with five age groups, namely U6, U7, U8, U9 and U10, and nearly 1,000 young football fans in the province will participate.

It is understood that both U6 Group and U7 Group adopt a five-person system, with 20 minutes in the first half and 20 minutes in the second half. U6 Group uses No.3 ball and U7 Group uses No.4 ball. In addition, male and female players of all ages can be mixed into teams, and the number of substitutions is not limited. After replacement, they can be replaced. Group U8 and Group U9 both adopted the small seven-a-side system and the No.4 ball, and the first half and the second half were 25 minutes each. Group U10 adopts the regular seven-a-side system and No.4 ball, with 30 minutes in the first half and 30 minutes in the second half.

The relevant person in charge of the Provincial Football Association said that the Sunday League of Hainan Football Association has been favored by youth football clubs and campus football teams in the province since its establishment three years ago, providing a platform for football teenagers in the province to exchange skills. Originally, the event was held once a year, but later it was held twice a year, in spring and autumn respectively. (Chen Wang)

Teenagers smoking control: refusing to smoke the first cigarette to be a healthy and fashionable new generation.

  CCTV News:On the occasion of the 31st World No Tobacco Day, supported by the Propaganda Department of the National Health and Wellness Commission and the Department of Sports Health and Art Education of the Ministry of Education, the Centers for Disease Control and Prevention of chinese association on tobacco control and Beijing held a youth tobacco control activity in Beijing No.11 School with the theme of "No smoking, I am healthy and fashionable". It is understood that more than half of daily smokers in China started smoking before the age of 20. Organize youth tobacco control activities, form a youth tobacco control volunteer alliance, mobilize more young people to take action, and encourage them to take social responsibility for tobacco control in addition to not smoking themselves.

  This year’s World No Tobacco Day focuses on "tobacco and heart disease", highlighting the relationship between the use of tobacco products and heart injury and cardiovascular diseases, and raising public awareness of the impact of tobacco use and second-hand smoke exposure on cardiovascular health. Every year, 18 million people die from cardiovascular diseases, and more than 2 million of them die from tobacco use. Smoking and secondhand smoke exposure are sometimes the main factors causing diseases. For example, 69 carcinogens are known to directly cause cancer, and there is sufficient evidence that smoking can cause lung cancer, oral and nasopharyngeal malignant tumors, laryngeal cancer, esophageal cancer, gastric cancer, liver cancer, renal cancer, bladder cancer and cervical cancer.

  Since the entry into force of the WHO Framework Convention on Tobacco Control in China, China has made positive progress in tobacco control implementation. Eighteen cities across the country have promulgated local laws and regulations prohibiting smoking in public places, especially in Beijing, Shenzhen and Shanghai. Li Nong, deputy director of the Propaganda Department of the National Health and Wellness Commission, pointed out that China’s tobacco control implementation still faces some challenges, and the adult smoking rate is still at a high level. The survey shows that the smoking rate of teenagers in China is 6.9%, the rate of trying to smoke is 19.9%, and 180 million children suffer from the harm of second-hand smoke. We must attach great importance to adolescent tobacco control, adhere to the concept of "great health, great health" and the policy of "integrating health into all policies", adhere to the working mode of "government-led, multi-sectoral cooperation and participation of the whole society", make joint efforts of the government, schools, families and the whole society, formulate tobacco control policies, build a supportive environment for tobacco control, strengthen tobacco control health education, and create a social atmosphere conducive to adolescent tobacco control.

  The Outline of Healthy China 2030 has set the goal of "By 2030, the smoking rate of people over 15 years old will be less than 20%". Liao Wenke, vice president of chinese association on tobacco control, pointed out that in order to achieve this goal, it is necessary to strengthen tobacco control among teenagers. Only by strengthening the education of smoking control among teenagers and stopping them from smoking can we effectively reduce the number of new smokers and achieve the set goals. To strengthen adolescent tobacco control work, we must innovate educational methods and technologies, enrich educational channels and means, and popularize tobacco control knowledge in ways and means that young students can hear, understand and listen to. We should not be satisfied with publicity and education in content and form, but work hard on pertinence and effectiveness to truly implant the knowledge and concept of tobacco harm to health into people’s hearts.

  Xu Zhen, deputy director of the Department of Sports Health and Art Education of the Ministry of Education, pointed out that the Ministry of Education attaches great importance to tobacco control in schools and actively promotes tobacco control in schools from two aspects: system construction and health education. The theme of this activity is "I am healthy and fashionable if I don’t smoke". I hope that the majority of young students will take non-smoking as "fashion", take the lead in establishing new ideas in lifestyle, including interpersonal communication, take pride in non-smoking and take non-smoking as the high quality of life, and form a model of healthy lifestyle, thus driving more people in the whole society to pursue this new fashion.

  In China, more than one million people die of diseases caused by tobacco every year. Sun Jiani, an official of the World Health Organization’s representative office in China, believes that the hope of reducing smokers in China is pinned on young people, and the hope of reducing smokers in the world is pinned on China, because smokers in China account for one-third of the world’s total, and tobacco consumption accounts for 44% of the world’s total. Tobacco control in China has not only protected national health and sustainable economic development, but also made great contributions to the world. In order to realize a smoke-free future, I hope volunteers dare to say "no" to tobacco. It is expected that more teenagers will join the tobacco control team and appear on the tobacco control stage in the future, which will add new strength and inject more fresh blood into the tobacco control team in China and even the whole world.

  Deng Ying, director of Beijing Municipal Center for Disease Control and Prevention, introduced the preparation of the Youth Tobacco Control Volunteer Alliance on behalf of the Youth Tobacco Control Professional Committee. Since 2016, the Youth Tobacco Control Committee has established a youth volunteer team on a pilot basis, and organized tobacco control activities through the volunteer alliance, making students the main body of tobacco control activities, which has received great attention and affirmation from the society. In order to promote the youth tobacco control volunteer alliance to carry out activities on a larger scale, chinese association on tobacco control registered the National Youth Tobacco Control Volunteer Alliance on China Volunteer Service Network this year, calling on all governing units of the volunteer alliance to carry out the national youth tobacco control volunteer activities simultaneously during the World No Tobacco Day, and starting the recruitment activities of the National Youth Tobacco Control Volunteer Alliance before the World No Tobacco Day, calling on more young people to join the National Youth Tobacco Control Volunteer Alliance and participate in the tobacco control activities of tobacco control volunteers.

  Wu Jing, deputy director of China Health Education Center, talked with you about the harm of tobacco and how to carry out health promotion and education on tobacco control in schools from the perspective of health education professional institutions. He believes that smokers will not only inhale tobacco smoke themselves, but also spread the smoke into the air, forming second-hand smoke. A large amount of research evidence shows that smoking can lead to multiple malignant tumors and other chronic diseases, leading to abnormal reproduction and development. Most young smokers will continue to smoke when they enter adulthood, and it is difficult to quit. The younger they start smoking, the more they smoke in adulthood, and the greater the harm caused by tobacco. Therefore, taking effective measures to prevent teenagers from smoking is the key measure to curb tobacco epidemic and reduce tobacco harm.

  Wu Fengqin, Vice President of Beijing No.11 School, highly praised the youth volunteer activities for tobacco control. He believed that organizing the youth tobacco control activities through the volunteer alliance not only created a good atmosphere for tobacco control in the school, but also helped to improve the cultural quality and moral cultivation of the majority of young people, and helped them adapt to and integrate into society. The school will actively support and encourage students to join the volunteer team of youth tobacco control, and also hope that students will actively participate in and organize tobacco control activities in line with their own reality, and effectively promote the extensive development of tobacco control activities in schools.

  Zhou Rundong, a representative of youth tobacco control volunteers, introduced the previous experience of youth tobacco control volunteers’ activities, and told the gains from participating in youth tobacco control volunteers’ activities from the perspective of students, which infected the student representatives who participated in the activities with their true feelings of participating in tobacco control volunteers’ activities. Chinese association on tobacco control hired Tong Jian, the world champion of figure skating, as China’s ambassador for tobacco control, and Vice President Liao Wenke presented him with a letter of appointment. Ambassador Tong Jian made a speech on tobacco control based on his own experience: figure skating is a sport that combines strength and beauty, and both a healthy body and a beautiful posture are necessary for figure skating. Without a healthy body and a strong body, it is impossible to complete difficult training, let alone complete beautiful movements on the field. Smoking not only damages health, but also damages the beauty of human body. I hope that the majority of teenagers will pay attention to their physical and mental health, develop a healthy lifestyle of non-smoking and diligent exercise, stay away from tobacco, resolutely refuse to smoke the first cigarette, and become a new generation of "non-smoking makes me healthy and fashionable".

  At the end of the meeting, the leaders and guests jointly launched the national recruitment activity of "National Youth Tobacco Control Volunteers Alliance". At the scene, many students went to the information desk to learn about the related issues of registering young tobacco control volunteers, and some students completed the volunteer registration on the spot.